TapAnalytics 4.0 emphasizes our commitment to making data analytics and on-demand reporting affordable for everyone, and continuing to grow our rapidly expanding base.
San Jose, CA (PRWEB) September 03, 2014
TapClicks, the digital presence company, today announced version 4.0 of its TapAnalytics platform, delivering cloud-based, on-demand campaign performance dashboards, digital marketing analytics and reporting for digital agencies and marketers.
The new TapAnalytics 4.0 platform, available now, features:
- Redesigned user interface: modern, faster, more intuitive and customizable look and feel for white label branding
- Superlative support for large accounts (1,000+ accounts) in connecting services (campaigns)
- Platform scalability
Dozens of other platform improvements include:
- Facebook Insights: more key performance indicators (KPIs), including page post data
- Facebook Ads now features cost per action
- Google Webmaster Tools integration (beta)
“We are moving quickly to help more agencies and businesses experience the high quality and productivity of TapClicks platform technologies,” said Babak Hedayati, TapClicks CEO. “TapAnalytics 4.0 emphasizes our commitment to making data analytics and on-demand reporting affordable for everyone, and continuing to grow our rapidly expanding base.”
This new release builds on the TapAnalytics version 3.9 platform and quickly connects to marketing campaign data and performance metrics from Google Analytics, Google and Bing SEM campaigns, Google DoubleClick for Advertisers, Google DoubleClick for Publishers, Facebook Ads and Insights, Twitter, AppNexus, The Trade Desk, email-newsletter platforms, call tracking vehicles, and many others.
Digital agencies use the TapAnalytics platform to report performance of their clients’ outbound marketing efforts at the website, campaign, creative, and keyword levels. TapAnalytics enables businesses to give their clients access to their own sets of dashboards, compile formatted client reports, email these reports to clients on a regular basis, and much more.
TapClicks, Inc., the digital presence company, was founded in 2009, and operates out of offices in Silicon Valley, Canada, India and Mexico. The TapAnalytics business unit focuses on performance reporting, digital ROI, and analytics for agencies and enterprises. The TapClassifieds business unit provides digital classifieds and merchandising solutions for local companies doing business online, delivering a unique ability to generate and track leads and other consumer interactions in unprecedented detail.
For more information, please visit http://www.TapClicks.com, email us at info(at)TapClicks(dot)com, or call us at +1.408.725.2942.