New E-Commerce Business Due For Success

Men’s Consignment E-tailer targets niche market

  • Share on TwitterShare on FacebookShare on Google+Share on LinkedInEmail a friend
The luxury e-tailer aims to capitalize on the billon dollar resale market by offering its services exclusively to men.

New York, NY (PRWEB) September 04, 2014

Eliotmens.com, a luxury men’s consignment e-tailer, launched with a curated selection of ready-to-wear, shoes and accessories. Eliot Mens Designer Consignment provides a unique and elevated resale shopping experience. The luxury e-tailer aims to capitalize on the billon dollar resale market by offering its services exclusively to men.  Most online consignment sites focus solely on women’s merchandise, and others such as Vaunte, and the RealReal that consider both genders, often neglect specific marketing to men.

With the launch of Eliot, customers will experience a clean and edited selection of on-trend consigned items geared towards men. A new destination for fashion-forward apparel, Eliot curates the best luxury goods at a competitive price. Brands like Givenchy, Alden, and Ralph Lauren mix seamlessly to create a lifestyle that is a nod to understated luxury.  Site features such as an in-house algorithm allow Eliot to connect users and consignors by identifying relationships between previous purchases and new seller uploads.  Convenience and ease of use will be a major selling point of Eliot’s website and services.

“We want consigning to be as simple as sending a multimedia text,” says Tristen Sampson, the site’s social media director.  Eliot’s upload feature allows users to easily connect their merchandise to its consignment team.  Providing editorial content through the sites various social media platforms, Eliot diffuses high fashion into accessible looks and price points for men.  Product shots include modern interpretations of current mens style, while style notes offer additional insight into a piece’s unique attributes. “Eliot is a fail-safe way to get dressed, the ‘how to’ is right next to the ‘buy now,’” says Sampson.  The site aims to be a style destination catering to both the fashion-forward male and those looking for guidance.

“I wanted to eliminate the hassle of finding the perfect piece at the right price,” says Eliot’s founder, Joshua Matthews. Matthews, a personal stylist for over 7 years, knows the cyclical nature of the fashion industry, and the benefit that its high turnover offers to value driven consumers.  “Clients are refreshing their closets more frequently than ever, often leaving quality items overlooked.” he stated.  Eliot provides a solution that is beneficial to both the seller and the buyer. It allows consumers to make room for new goods, while providing those looking for a deal the option to own covetable high quality pieces at a price below retail.  “With Eliot’s services men are getting the best of both worlds; everyone loves a payday, and everyone likes savings,” stated Matthews.

Eliot provides a solution that helps protect the planet while benefiting the consumer. “I am very much interested in the idea of collaborative consumption.” stated Matthews. A cultural and economic movement reinventing not just what we consume, but how we consume it. “Eliot strives to create a unified closet for the urban male allowing for the reuse of garments beyond one owner. Items that once sat idle in my closet can now be monetized within a community of individuals who can appreciate it. Eliot is bringing to the forefront the benefits and rewards of consigning that up until now mostly ladies took advantage of.” he stated. In a goal to consume less and create a more edited wardrobe and lifestyle, Eliot allows one consumers fashion faux-pas to become someone else’s hit.

###

Eliot Mens Designer Consignment (http://www.eliotmens.com) is a web based consignment store that was launched March 2014. Eliot provides over 40 years of various style, e-commerce and retail experience to curate a elevated shopping destination. For more information about Eliot, please contact Joshua Matthews at 347-619-2175 or joshua@eliotmens.com.


Contact