Afinia Label Adds Lofton Label, Inc. to Its Resellers’ Network

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Narrow web label printing system leader Afinia Label announced today that they have completed a reseller’s agreement with Lofton Label, Inc. of Inver Grove Heights, (Minneapolis) Minn. Under this agreement, Lofton Label will sell the Afinia Label R635 Color Label Printer, L801 Color Label Printer, and related supplies.

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...the L801 is truly impressive with its high resolution, speed and low operating cost.

Narrow web label printing system leader Afinia Label announced today that they have completed a reseller’s agreement with Lofton Label, Inc. of Inver Grove Heights, Minn. Under this agreement, Lofton Label will sell the Afinia Label R635 Color Label Printer, the L801 Color Label Printer and related supplies.

“I am pleased to work with Lofton Label. Lofton Label has an excellent management team and one of the most experienced sales staff in the industry,” said Mike Atkins, National Sales Manager for Afinia Label. “It shows through their unparalleled commitment to their customer’s flexible packaging and labeling needs.”

The Afinia Label L801 Color Label Printer is powered by Memjet technology, which gives it a print speed of 60 feet per minute and an industry-leading ink cost of less than 3 cents for a 4” x 6” label with 75 percent coverage. This is a fraction of the cost of other inkjet label printers. The L801 supports 3 print modes: Roll to Roll, Roll to Cut, Print & Hold. The R635 Color Label Printer features dry LED toner technology and is certified to create BS5609 and GHS labels.

“Lofton Label sees a great deal of potential with Afinia’s line of label printers,” said Micheal Lane, CEO of Lofton Label. “The R635 fits the bill for many of our chemical customers who previously struggled to find the right solution to print full color GHS compliant labels ahead of the OSHA mandates. And the L801 is truly impressive with its high resolution, speed and low operating cost.”

About Lofton Label
Founded in 1981 in Inver Grove Heights, Minn., Lofton Label provides high-end, customized printing of pressure sensitive product labels, insert booklets, dry-release coupons and films to a wide variety of Fortune 500 companies. An ISO 2008 compliant company, Lofton offers full digital and flexographic printing technology that meets industry standards for eco-friendly printing. Lofton operates state-of-the-art digital and flexographic presses from its 65,000-thousand-square-foot manufacturing facility in Inver Grove Heights, Minn.

About Afinia Label
Afinia Label emerged as a digital label printing system leader in 2012 when they collaborated with Memjet to create a commercially viable narrow web label printing solution. Afinia Label is now one of the largest distributors of Memjet-based label printers and label finishing systems in the world.

Afinia Label is a division of Microboards Technology LLC, is a leader in specialized printing solutions. Their 20-year history includes leadership in disc duplication, 3D printing and, most recently, digital label printing. More information can be found at http://www.AfiniaLabel.com, Twitter or by phone at 1.888.215.3966.

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Joseph Scott
@AfiniaLabel
since: 09/2013
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