Cleavitz Awarded Patent for Unique Crop Top Design

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Patent Demonstrates Unique Design for Fashionable Women’s Half-Tops that Won’t Ride Up or Slip Down.

Lace, Half Tank, Half Camisole, Crop Top

White Lace Cleavitz

This is a great milestone for Cleavitz,” stated Julie Crotty, founder and CEO.

Cleavitz®, the only patented crop top for women guaranteed never to ride or slide, has been granted a design patent for its unique Cleavitz bra top. With the award of this patent, Cleavitz joins the ranks of other leading clothing manufacturers who have made the move to protect their fashion designs; a move that is still considered extraordinary by the retail industry.

The Cleavitz patent, No.: US 8,550,872 B2, protects Cleavitz’ exclusive asymmetrical design, with the front of the crop top cut longer in the front and shorter in the back. That innovative design maximizes comfort so the top never slides or rides up --a chronic complaint of many women wearing standard crop tops.

The patent also covers the blends of fabrics used to create Cleavitz tops.

“This is a great milestone for Cleavitz,” stated Julie Crotty, founder and CEO of Cleavitz, who is now actively looking to license the design. “The official patent approval of Cleavitz not only protects our intellectual property but demonstrates to the marketplace that we have a unique product with an innovative design. This is a huge step in differentiating Cleavitz from other women’s tops on the market.”

Balancing freedom and fashion, Cleavitz Half-Tops are ideal for use as leisure wear or active wear. The tops are suitable for use with any low-cut fashion without exposing too much cleavage. Cleavitz are available in an array of designer colors and come in cotton, satin, lace, and velvet.

For more information about the Cleavitz patent visit http://www.google.com/patents/US8550872

About Cleavitz

Cleavitz® is the only patented crop top for women guaranteed never to ride or slide. Developed by founder and CEO Julie Crotty, the concept behind Cleavitz was to develop a simple, comfortable way for women to dress fashionably and accessorize professional attire at the same time. Women’s camisoles, tank tops, and half-camis were either too revealing for the office, bunched up, or were too hot for summer wear. Cleavitz was developed to deliver comfort and style using a patented design and fabrics that were guaranteed to be fashionable and practical.

Cleavitz tops are available in different designs and fabrics, including cotton, shimmer, lace, and velvet. For more information about Cleavitz or to see the entire line of fashion-forward tops, visit http://www.cleavitz.com.

Media Contact:
Kelsey Ford
Cleavitz -- Communications
kford(at)cleavitz(dot)com

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Kelsey Ford
Cleavitz, Inc.
+1 (925) 395-3372
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@Cleavitzfashion
since: 10/2010
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