Get It® Acquires Mamapedia.com, a Leading Online Community for Mothers

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Get It Platform to Provide Moms New Ways to Connect and Grow Their Careers

Get It
We are excited to add Mamapedia to our growing network of communities.

Get It®, a leading operator of niche classified and career websites, today announced that is has acquired Mamapedia.com, a leading portal and online community for mothers. Founded in 2004, the San Francisco based Mamapedia™ has more than three million members who use the site to exchange ideas and get answers on an array of parenting and lifestyle topics from the ultimate experts - Moms.

"We are excited to add Mamapedia to our growing network of communities," said Jacob Peebles, CEO of Get It. "Mamapedia brings us the presence of a powerful and dynamic online audience with an established membership of active mothers and will be a great addition to our portfolio. We are confident our expertise in the flexible work market and online communities will provide this growing user base with new ways to achieve a satisfying work-life balance.”

Get It plans to integrate flexible career opportunities into the online community experience – giving moms access to career growth paths that fit their lifestyle. Additionally, Get It will improve Mamapedia’s overall user experience to allow for easier on-the-go access via mobile devices.

"We are pleased to have Mamapedia join the Get It family of websites and tap into their deep and expansive knowledge of web communities and development,” said Dominic Ang, Managing Partner at Turn/River Capital, previously the lead investor in Mamapedia.com. “We are confident Mamapedia is in capable hands to guide its growth within this very competitive, but prominent segment online.”

Mamapedia.com is a leading community for mothers to communicate and exchange ideas online. It has grown into a significant website that offers hundreds of thousands of highly topical answers for today’s busy moms. The site covers all aspects of motherhood and serves as a resource for mothers of all ages, from expectant moms to grandmothers and beyond.

Get It is a technology company that connects consumers with sellers, and job seekers with employers. Since 2006, Get It has grown hundreds of active online communities in which consumers can find exactly what they are searching for, and companies can reach their target audiences. Get It’s robust portfolio includes communities in a variety of markets, including employment, real estate and auto markets. More than five million people each month use Get It’s platform to connect.

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About Mamapedia

Mamapedia™ (http://www.mamapedia.com) is an online community that connects moms at every stage of their children's lives to compelling content from the source they trust most: other moms. Every day, moms turn to Mamapedia.com for advice on everything moms need: parenting, health, family, career, finance, pregnancy, nutrition, and travel. With more than three million members across America, Mamapedia gives moms everywhere wisdom and advice in an easy-to-use way.

About Get It

Get It® (http://www.getit.me) is a technology company based in Alexandria, VA that specializes in introductions. Since 2006, Get It has created more than six hundred safe, online communities, offering consumers with one-click access to precisely what they need, and companies avenues in which to reach them. Whether it’s a job-seeker looking for employment opportunities or a buyer searching for a certain product, more than five million people each month rely on Get It for simple ways to find each other through its classified and career websites.

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Stephanie Weinberg
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