Thermal Concepts Inc. Re-branding its Family of Florida Companies

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South Florida Mechanical Contractor Utilizes Marketing Polish to Leverage its Exceptional Capabilities

After 31 years of business success, Thermal Concepts Inc. is rebranding its suite of related mechanical and energy management service companies: Thermal Concepts, Roth Southeast and Merlin Industries. Re-branding started with new company logos, mission statement, vision statement and an introductory video to represent the Company’s full-service capabilities. Upon completion by year-end 2014, re-branding will also include new websites, new company pages in LinkedIn, and additional videos that more specifically describe each of the Company’s service offerings.

Thermal Concepts/Roth Southeast/Merlin Industries Intro Video:

http://www.youtube.com/watch?v=R5PoD7gGCgg

Larry Maurer, President of Thermal Concepts Inc. said, “The purpose of us creating a new and improved image is 2-fold: One, to reinforce our mission to serve and grow our client base of building owners, managers and general contractors; and Two, to reinforce our culture among employees that we do whatever it takes to get the job done right the first time.”

Thermal Concepts Inc.’s family of businesses serves its clients by balancing 3 important missions:
1) Quality – Better than we were yesterday. Better than our competitors today.
2) Safety – Safety first. Injuries last.
3) Efficiency – The right amount of time and money to get it done the right way.

Thermal Concepts Inc.’s family of businesses defines its culture with 2 important commitments:
1) Training – We teach what we know. We ask when we don’t know.
2) Communication – We speak and write clearly. We listen and read closely.

Thermal Concepts Inc.’s family of business employees operate with 6 important core values:
1) Expertise – We are always looking to improve.
2) Passion – We love our work and the results we produce.
3) Integrity – We walk our talk.
4) Pride – We are really good at what we do.
5) Creativity – If there’s a way, we’ll figure it out.
6) Respect – For our customers, our co-workers and ourselves.

“Our Management Team pulls everything together by leading with a solid understanding of how our broad offering of commercial and industrial building efficiency services are matched and coordinated to best serve our property management clients and our construction management clients”, stated Jesse Maurer, Vice President of Thermal Concepts Inc.

About Thermal Concepts
Thermal Concepts is an HVAC, Refrigeration and Ductwork expert specializing in Commercial and Industrial properties in South Florida. The Company was founded in 1983 by The Maurer Family, and has extensive experience providing clients with the full-spectrum of mechanical capabilities for new construction, service and retro-fit projects. For more information and career opportunities at Thermal Concepts, visit http://www.thermalconcepts.com

About Roth Southeast
Roth Southeast is a building automation and controls expert based in South Florida. The controls side of the business offers installation and service of Siemens, Schneider and Johnson Controls systems. The LED lighting side of the business changes-out less efficient lighting, and replaces with more energy efficient lighting from partners: CREE, LumenPulse, MaxLite, DauerLED and others. Roth Southeast was acquired by Thermal Concepts Inc. from the Roth Bros. network of energy management companies in 2011. For more information and career opportunities at Roth Southeast, visit: http://www.rothsoutheast.com

About Merlin Industries
Merlin Industries is a metal fabrication and mechanical insulation expert specializing in Commercial and Industrial properties in South Florida. The Company was founded in 1985 by The Maurer Family, and has extensive experience delivering metal and insulation solutions for HVAC needs – as well as special project requests not associated with HVAC installations. For more information and career opportunities at Merlin Industries, visit http://www.merlinindustries.net

Media Contact:
Craig Noble

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Craig Noble
Thermal Concepts
+1 9544724465
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