"Companies are now demanding more from their marketing efforts. They want to see hard-and-fast results. Marketing automation provides those results and the corresponding ROI.”
Southfield, Michigan (PRWEB) September 15, 2014
Biznet Internet Solutions (http://www.biznetis.net) today launched a unique online diagnostic tool that assists companies in determining their readiness to adopt marketing automation as a means to increasing sales and enhancing revenue.
Called the “Biznet Marketing Automation Health Check,” the tool is a multi-question survey that gathers information about a company’s marketing and sales activities, and then returns a score indicating the firm’s marketing automation health.
“We’ve found that many companies who recognize the value of marketing automation aren’t quite sure whether they are ready for it,” says Biznet founder Kevin Krason. “Worse, they don’t know how to determine their readiness. Our Health Check gives them immediate feedback.”
Marketing automation (MA) is a fast-growing, advanced form of digital marketing. Using MA, companies can increase the number of sales-ready leads they generate from their marketing efforts, as well as increase revenue and shorten sales cycles.
Studies have shown that companies who use marketing automation to improve their lead nurturing generate 50% more sales-ready leads at 33% lower cost.
The no-obligation Health Check is free. It is part of Biznet’s suite of marketing automation services that combine to form what Krason calls “the ultimate lead machine.”
“Digital marketing used to consist of buying Google ads, sending out an occasional email, and hoping prospects showed up at the door,” Krason explains. “But companies are now demanding more from their marketing efforts. They want to see hard-and-fast results. Marketing automation provides those results and the corresponding ROI.”
Marketing automation is also a means to faster growth. One study showed that 63% of companies that are outgrowing their competitors use marketing automation.
“Marketing automation is here to stay,” Krason says. “It used to be just the Fortune 500 companies could afford it. But we’re putting it within reach of anybody.”
To take the Biznet Marketing Automation Health Check, go to http://www.biznetis.net/marketing-automation-health-check.
About Biznet Internet Solutions
Founded in 1994, Biznet is Michigan-based digital marketing agency whose mission is to help companies use internet technologies to maximize their digital ROI. The company provides consultation and implementation services across a range of digital initiatives, including marketing automation, web and mobile development, search marketing, content and social marketing, and ecommerce. Using marketing automation, Biznet helps companies nurture and acquire qualified customers for a fraction of the cost of traditional sales. For more information, call 248.560.9000 or visit http://www.biznetis.net
For addition information, contact Kevin Krason, 248.560.9000, kkrason(at)biznetis(dot)net