Unveiling: Tony Odisho Brand Gets A "Makeover"

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Tony Odisho has rebranded to encompass all areas of the beauty industry with the tagline "Beauty for Life"

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As the beauty brand, Tony Odisho continues to grow, so does the look. International stylist, salon owner and creator of his own extension line and the Ostia Collection hair care products, Tony Odisho has been setting his business for the surge of product development. He is unveiling the next generation of the Tony Odisho brand to encompass all areas of the beauty industry business.

According to Odisho, in the past year, he has seen interest in his businesses skyrocket and wants to be known for more than just top quality hair extensions in the industry. Under the new unveiling, the beauty brand Tony Odisho has a new look for the logo, new website, and tagline: Beauty for Life. Odisho, who also owns Exsalonce Salon & Day Spa, has headquartered his businesses in Chicago, where he finds the urban environment and diverse culture an inspiration for his business.

“As the Tony Odisho brand continues to evolve, it was critical to get the right look and branding to take our business to the next level,” said founder Tony Odisho. “Besides branding, consumers from all over the country can now get our product lines on our website and really live the virtue we have-Beauty for Life. While we do have a new look, it is important to remember our brand has the same high quality that salons continue to love and now consumers can enjoy directly.”

The Beauty for Life tagline encompasses the holistic growth of the Tony Odisho brand from the very start of stylist trainings on service, to the end result products for consumers. Businesses that live under the Tony Odisho brand include:

  •     Tony Odisho Training Academy

The Tony Odisho Training Academy is the industry’s first academy dedicated to extension training and certification. At the Tony Odisho Training Academy stylists are instructed beyond proper application and removal. The Academy educates stylists on how to enhance their clients’ experience while growing their business opportunities.

  •     Tony Odisho Extensions

Tony Odisho Extensions are the world’s finest, premium 100 percent human hair extensions. The industry’s first ethically sourced hair from Indian temples and packaged in Italy. Our extensions have the ability to naturally transform a woman’s look for fullness, length, color and volume while protecting her natural hair. The patented keratin protein bond contains the same 21 amino acids that make up our natural hair, providing for healthy hair and comfortable wear. The extension line also includes brushes, and extension application and removal tools for salons .

  •     Tony Odisho Ostia Collection

The Tony Odisho Ostia Collection is named for the Italian seaside town near Rome where Tony Odisho started his career at the age of 12. Tony has exclusively designed and developed the collection based on his owner and stylist knowledge with input from stylists and clients across the county. The Tony Odisho Ostia Collection hair care products are formulated with gentle, natural ingredients to maintain the beauty and health of hair for both men and women in the salon and at home. The products are sulfate, paraben, sodium chloride and alcohol free, and made in the USA. There is also a Tony Odisho Ostia Collection Brush and Clip line for consumers and salons. Consumers can find the product lines on amazon.com or at the new tonyodisho.com.

For more information and to see the new look, please visit http://www.tonyodisho.com

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Michelle Sieling
Tony Odisho
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