New Start-Up Company, Deresina Headwear is now Expanding

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Deresina Headwear is a London-based specialist online headwear supplier for those who experience medical-related hair loss and not Deresina expands into European market rapidly.

To most people, especially if it is sudden and as a result of a medical condition such as cancer, chemotherapy or alopecia, hair loss can be as frustrating as it is traumatic. Using a wig is nearly always often not the ideal solution.

Deresina Headwear is a London-based specialist headwear supplier for those who experience medical-related hair loss. The Deresina team has been working in the hair loss industry for years, helping hair-loss sufferers to regain their image, and most, importantly, help boost their self-confidence. Through their vast experience, they understand perfectly the needs of women when it comes to head covering and why it is important to have this alternative head covering to wigs.

Their collection at includes hats, turbans, headscarves, indoor caps, bandanas and is the ideal alternative to wigs. The range of hats available is suitable not only for women, but also for men, teenagers and kids.

All the designs in the Deresina collection are stylish and comfortable for daily wear and help wearers with the life they want to lead. They can be fancy or plain, with plenty of combinations in between, and are all suitable for all the places you need to go and all the clothes you already have in your wardrobe. It also takes into account the fact that the hats people wear to conceal hair loss fit and look different to those worn when people have hair. They also recognise that hair loss headwear is about being much more indispensable than it is about being an optional accessory.

Elegant Headwear for Hair Loss
Deresina’s collection has two main categories for women. Their ‘Elegant Headwear’ selection for ladies offers a combination of turban, padded front headwear, head scarf and long tailed headwear that is as versatile as it is fashionable and comfortable. They are all good quality, full head cover and are easily carried in a hand bag (something we understand as being very important for those who need to remove their wig and replace with a hat instead when needed).

They are particularly easy to use and just have to be slipped on without the need to inconveniently having to tie or wrap them around the head. So they can very easily be put on for going to work, meet friends or to go to parties. Chemotherapy treatment can be complex enough, especially at the outset, so having several specially designed cancer hats to hand that you can throw on without having to think too much about means co-ordination is simplicity itself as far as your outfit is concerned.

Caps for Hair Loss
The ‘Essential Caps’ range, made from a good quality cotton blend fabric rather than a synthetic blend are suitable and extremely comfortable for indoor use. These chemo caps comprise of beanies, plain caps, sleep caps, bandanas and tie back caps. They are suitable for more informal and functional situations such as around the house, shopping, visiting the hospital or care centre or even activities such as gardening or dog walking.

The range of lightweight sleep caps and beanies are very soft and extremely comfortable, having no rough inside seams that might rub the scalp after hair loss. They are perfect for wearing at home and are ideal to sleep in, especially as so much body heat is lost though the head rendering it cold, particularly at night

Hair loss tends to be surprisingly non-discriminatory when it comes to age, race and gender. However, on the other hand, baldness concerns are largely those of the male sector. Deresina also offers a wide selection of stylish head caps for balding men - bandanas, beanies and sleep caps are especially popular, comfortable to wear.

For those individuals who either blog or socially network on topics relating to hair loss, or are involved with, for example, fundraising for hospital or cancer care centres, Deresina Hair Loss Headwear offers an affiliate programme which provides for a commission of 7%. For those interested in stocking the Deresina range themselves, wholesale prices are available across the range.

For the complete range of Deresina Hair Loss Headwear, please see, or for further information, please email info(at)deresina(dot)co(dot)uk or call at 0207 642 1253

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since: 12/2012
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