“Social media is extremely important in today’s world of creating a lasting brand and connecting to your consumers,” says Brett Jacobson, CEO of Lottolotto.
Los Angeles, Calif. (PRWEB) September 16, 2014
Lottolotto, a disruptive free app which allows users to check their lottery tickets for every U.S. lottery from multi-state to daily drawings, announced the hiring of LA media source, a social media agency creating brand loyalty and building strong consumer relationships, to handle the company’s social media.
LA Media Source in conjunction with PMBC Group, which handles media relations for Lottolotto, will oversee social media strategies for Lottolotto.
“Social media is extremely important in today’s world of creating a lasting brand and connecting to your consumers,” says Brett Jacobson, CEO of Lottolotto. “LA media source will help Lottolotto to be more engaged with our consumers and grow the brand through a multitude of social media outlets. Today, social media is no longer just an option for businesses; it is now a necessity.”
LA media source is currently developing social media strategies for Lottolotto on Facebook, https://www.facebook.com/mylottolotto, and Twitter, @mylottolotto.
“Educating and engaging with your consumers is now switching to mobile platforms as eight out of ten users prefer connecting to businesses through social media,” says Corinne Solomon of LA media source. “We plan to bolster Lottolotto’s brand awareness and build a community with the millions of lottery players across the country through targeted social media campaigns.”
Lottolotto makes playing the lotto convenient and fun while reminding winners to claim their winning tickets. Every year millions of winning lottery tickets go unclaimed resulting in billions of dollars in unclaimed prizes.
Lottolotto, the No. 1 lottery app, allows users to check their lottery tickets for every U.S. lottery from multi-state to daily drawings. Using cutting-edge Optical Character Recognition (OCR) technology to read information on lottery tickets, players simply take a picture of their lottery tickets and let the app do the rest. Lottolotto identifies the lottery game, drawing date and ticket numbers and results are provided instantly for past drawings and notifications sent for future drawings. Players that participate in a lottery pool are also able to share the winning results with other users. Lottery retailers also seek to benefit as Lottolotto notifies users of large jackpots and reminds them to buy a ticket, showing them retailers in the area based on geo-tracking.
To find out more about Lottolotto and to download the app to an Apple or Android device please visit http://mylottolotto.com/.
About LA media source
With mobile interaction being the way of life, LA media source connects businesses, brands and concepts to their communities allowing them to share their creative voice, products and innovations. We inform, educate, inspire and even entertain new and old clientele working diligently to captivate and engage with your audience, building stronger relationships one social media channel at a time. Visit http://lamediasource.com/ for more information.