Conversocial Publishes New Definitive Guide to Social Customer Service

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The comprehensive guide shows companies how to deliver outstanding social customer service that inspires customer loyalty and encourages advocacy.

Leading social customer service platform Conversocial today published The Definitive Guide to Social Customer Service. The online resource, also available as an eBook, takes the reader through the steps necessary to deliver outstanding customer service over social media, including identifying potential challenges, assembling a team, choosing software and measuring team performance and impact.

'We wanted to create a living, breathing document that could be constantly updated to reflect the quickly evolving nature of social customer service,” said Conversocial CEO & Founder Joshua March. “This latest edition will help companies understand and implement a successful engagement strategy over social media.”

The Definitive Guide to Social Customer Service offers a methodical approach to launching, scaling and measuring your social customer care efforts. The guide aims to address questions from CXOs first learning about the emerging field and from skilled social customer service practitioners alike, mixing high level strategy and market conditions with templates and tactics necessary to scale an operation. Topics that are discussed in the guide include:

—The Three Stages Of Social Customer Service Maturity
—The Challenges of Social Customer Service
—Assembling a Social Customer Service Team
—Creating Your Social Customer Service Processes
—Creating a Social Customer Service Playbook
—The Importance of Proactive Customer Service
—Measuring Social Customer Service Performance and Impact
—The Need for a Dedicated Social Customer Service Solution
—What to Look for in a Social Customer Service Solution
—The Future of Customer Service

"Conversocial has always led the social customer service space as thought leaders,” said Martin Hill Wilson, Founder of Brainfood Consulting and Author of Delivering Effective Social Customer Service. "Their latest guide is packed with the kind of advice that will put you top of the social media leaderboard. Even better, they are giving it away for free!"

To learn more about how to provide social media customer care that lives up to your brand’s promise of quality service, read Conversocial’s Definitive Guide to Social Customer Service at http://www.conversocial.com/social-customer-service/.

About Conversocial
Conversocial (http://www.conversocial.com/) is a cloud solution that helps businesses to efficiently and securely manage customer service on social media at a large scale. Conversocial powers enterprise social customer service for hundreds of brands worldwide including Hertz, Google, Barclaycard, and Tesco. Conversocial is a Facebook Preferred Marketing Developer, Instagram Platform Developer, and Twitter Certified Product.

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Mike Schneider
Conversocial
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Mike Schneider
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since: 04/2010
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