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IntoConcrete Introduces Corvi Wine Cooler – Sleek Concrete Wine Storage
  • USA - English


News provided by

Idea Mill 19 LLC

Sep 17, 2014, 11:00 ET

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IntoConcrete unveiled the latest addition to their online gallery – the Corvi Wine Cooler from industrial designer Francisco Corvi.
IntoConcrete unveiled the latest addition to their online gallery – the Corvi Wine Cooler from industrial designer Francisco Corvi.

Chicago, IL (PRWEB) September 17, 2014 -- Today, the art, design and innovation group IntoConcrete unveiled the latest addition to their online gallery – the Corvi Wine Cooler from industrial designer Francisco Corvi. IntoConcrete is dedicated to showcasing the world’s finest examples of modern design and craftsmanship in the realm of concrete. True to form, the Corvi Wine Cooler is an elegant option for wine lovers searching for a sophisticated way to store their favorite vintage.

Inspired by the simplicity of stone, the Corvi Wine Cooler’s clean, sharp planes offer a refined interpretation of the facets of a gem in a unique and unexpected medium – concrete!

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Handcrafted in Chicago from soft concrete, a material developed in Sweden, the vessel conveys strength in a slender profile and feels soft to the touch. The strikingly modern piece is rooted in its designer’s heritage: “In Argentina, wine is a symbol of high society. The wine cooler is a piece of me, my roots and my life,” Corvi said.

Because the Corvi Wine Coolers are handmade, each boasts textural and surface variations that make each piece unique. Adding to their appeal is the fact that concrete items can’t be mass-produced. It takes patience to make one piece per mold per day – a time-tested process that can’t be sped up. The combination of old-fashioned craftsmanship and modern sleek design is what makes the pieces so sought-after.

IntoConcrete Founder Mario Guagnelli noted, “Concrete design is on the cutting edge of style in cities like Stockholm, Amsterdam, Berlin, London, and Tokyo, and we are proud to introduce it to discerning clients in the United States. We are thrilled to offer beautiful, functional creations by designers like Francisco Corvi of Buenos Aires-based PPi3D that are aesthetically and structurally built to withstand the test of time.”

Aside from its contemporary character, concrete is an ideal functional medium for maintaining temperature. After being placed in the freezer, it remains chilled for a long time due to its mass. The Corvi wine cooler is customizable in that individual coolers can be stacked in an infinite array of designs to create a personalized wine cellar.

About IntoConcrete:
Chicago-based IntoConcrete is an art, design and innovation group whose mission is showcase the very best examples of modern design and artisan craftsmanship currently available within the realm of concrete. IntoConcrete.com seeks to present concrete as a fascinating material that can be crafted into virtually anything, resulting in beautiful, innovative and timeless designs. The site is currently working with today’s concrete visionaries from around the world based in countries ranging from Argentina to the Netherlands. Visit http://www.intoconcrete.com for more information.

Mario Guagnelli, Idea Mill 19 LLC, http://intoconcrete.com, +1 (800) 260-3426, [email protected]

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