Yashi Proves a Key-Value Store Database is Key to Attaining Advertising Velocity

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Join Yashi to hear how they analyze 40+ billion opportunities a month at Aerospike’s Scale Warriors of NYC meetup

Key-value store (KVS) databases may seem too simple to be effective in a high-performance environment, but the simplicity of a KVS is exactly what makes it an ideal solution for companies looking to create a scalable infrastructure that will grow alongside their business. Want to hear more about how KVS can help take your applications to the next level? Here are two opportunities:

‘Lights, Camera, Action! Yashi Analyzes 40 Billion+ Opportunities a Month’
Date: Tuesday, Sept. 16, 2014
Time: 6:45 – 9PM EST
Location: New York Hilton Midtown
Yashi is reaching mobile ad-serving velocity to the tune of analyzing 40 billion+ opportunities a month after they deployed the Aerospike database to serve as their user profile and ID mapping store. In this Scale Warrior meetup you will learn how Yashi developed their infrastructure including the technologies evaluated, challenges overcome, and how they developed a platform that scales up and out as business grows.

‘NoSQL Key Value Stores - The Key to Velocity’
Date: Tuesday, Sept. 16, 2014
Time: 10:05AM EST
Location: Grand Ballroom, New York Hilton Midtown
Brian Bulkowski, Aerospike co-founder and CTO, will list 10 reasons why in-memory and a new generation of distributed databases, NoSQL key-value stores, are the killer data solution for achieving velocity within every enterprise. He will look at the democratizing effect of open source in-memory NoSQL key-value stores that can achieve 1 million transactions per second on a single server.

Brian has 20-plus years experience designing, developing and tuning networking systems and high-performance Web-scale infrastructures. His career includes pioneering technical roles at Novell, Liberate and Aggregate Knowledge (now Neustar). He founded Aerospike after learning first hand, the scaling limitations of sharded MySQL systems and saw the need for a high performance database that would empower all developers, not just those at Internet giants that could afford to build their own.

Yashi is a privately held, location focused online video advertising platform. The company has developed a proprietary demand side platform that analyzes billions of video ad opportunities, in real-time, and delivers hundreds of millions of video ads every month. The company is located at the Jersey Shore and has experienced rapid growth with a historical compounded annual revenue growth rate of 70% since inception. For more information, please visit http://yashi.com and follow @yashi.

Aerospike is the open source front-edge database powering a new generation of interactive, real-time Web and mobile applications that operate at global scale. It is the first flash-optimized in-memory NoSQL database to combine transactions and “hot” analytics with strong ACID consistency and enterprise-grade reliability. Purpose-built to make scaling easy and affordable, it enables all developers to take advantage of predictable, sub-millisecond latency for distributed caching, session management, user profile, and key value store use cases. In production non-stop for nearly four years, Aerospike is deployed at real-time big data companies like AppNexus, eXelate, Chango and [x+1]. Aerospike is headquartered in Silicon Valley. Investors include New Enterprise Associates, Columbus Nova Technology Partners, Alsop Louie, and Draper Associates. Download the open source Aerospike Community Edition at http://www.aerospike.com, and follow @aerospikedb.

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Andrew Magliulo
Kinetic.PR for Aerospike
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