Taiwan Tourism Hottest LOHAS Cycling Trend Spinning through San Francisco to Sonoma County Promoting Taiwan Tourism and Taiwan Cycling Festival

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Taiwan Tourism Hottest LOHAS Cycling Trend Spinning through San Francisco to Sonoma County Promoting Taiwan Tourism and Taiwan Cycling Festival

Taiwan Tourism Bureau in San Francisco will join Bike MS: Waves to Wine Ride 2014 on September 20th and the 21st, to promote the trendy Taiwan Cycling tours as well as the Taiwan Cycling Festival that will be held between November 8th to the 16th. Bike MS: Waves to Wine Ride 2014 is one of the most picturesque rides in the country. During this two-day event, participants may choose to challenge different routes options of 40, 82, and 104 miles on Saturday and 50 or 75 miles on Sunday based on individual fitness level and interest. All routes travel through famous Northern California's beautiful sceneries and landmarks such as the Golden Gate Bridge, Pacific Ocean, and Sonoma County vineyards and farmlands. More than 2,400 cycling enthusiasts are expected to be participating in the event.

Taiwan Tourism Bureau will have a promotional booth with entertaining activities on the opening day, September 20th at the event. The Bureau hopes to introduce Taiwan LOHAS spirit and its internationally renowned bike routes to Northern California cycling enthusiasts through fun-filled and interactive booth games.

According to Ms. Sylvia Yu, Director of Taiwan Tourism Bureau in San Francisco, bike routes in Taiwan are already well received internationally. There are more than 80 dedicated bike routes that cover more than 3,000 miles winding through cities and countryside in Taiwan. Round-island cycling and bicycle tourism have also become very popular. With the outstanding facilities of rest stops, service stores for repairs and tune-ups all across the island, Taiwan is truly an ideal place for cycling enthusiasts worldwide to experience bicycle tourism. CNNGo Travel even named the Sun Moon Lake area as one of the world's 10 most breathtaking cycling routes, where the internationally renowned Taiwan Cycling Festival takes place annually. Moreover, with a grueling 105-kilometer route that takes cyclists through mountains, including an 87-km ascent via the breathtaking Taroko Gorge to Wuling, a peak of Hehuanshan, which rises to an elevation of 3,275 meters, the Taiwan KOM (King of the Mountain) Challenge has earned its place on a list of the world's 10 toughest by French magazine “Le Cycle” and top 6 best mountain bike routes on the planet by SBS Australia.

Taiwan Tourism Bureau's booth at the Sonoma Mountain Village festival ground combined two of the "Time for Taiwan" themed elements - LOHAS and Eco-Tourism. In addition to Taiwan’s famous pastry - the delicious Pineapple short cake tasting, Taiwan Tourism Bureau custom designed a “Taiwan Cycling Festival Buzzer Game” featuring Taiwan's round-island bike route. It challenges participants’ dexterity and patience as if experiencing the diversity of the bike routes first hand. Limited edition sports water bottles with Taiwan Tourism mascot Mr. Oh! Bear logo and other Taiwan Tourism premium giveaways will be distributed to participating cycling enthusiasts. Taiwan Tourism Bureau will also announce their sweepstake lucky winners from Bike MS: Waves to Wine Ride 2014 fundraising pledge. Participants automatically entered the sweepstake by fulfilling a minimum fundraising of USD350. Sponsored by Taiwan Tourism Bureau, the amazing prize is a Taiwan 12-day Bike Tour for two, including round trip flight tickets and customized cycling tour packages. Why wait if you can’t resist the passion for travel and love for cycling? Bring your bike and come experience the charm of Taiwan! For more fun and interesting facts about Taiwan, please visit Taiwan Tourism Bureau's official website at http://www.taiwan.net.tw or like us on Taiwan Tourism's Facebook fan page for more events and tourism information at https://www.facebook.com/itstimefortaiwan.

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Lydia Ma
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