Childhood Obesity Non-Profit Amenzone Foundation Expands to California

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California non-profit status, new website design and Emmy award-winning efforts all bring Amenzone closer to goal of eliminating childhood obesity nationwide.

Amenzone Foundation - Fighting Childhood Obesity

Amenzone Foundation using fitness as a vehicle for self-empowerment in the lives of today's youth.

"Childhood obesity is no longer a problem close to home, it's in our homes," says Amen Iseghohi, Founder of Amenzone Foundation and Amenzone Fitness Franchise

The childhood obesity non-profit organization, Amenzone Foundation, is marking Childhood Obesity Month in September with strong, positive strides toward fulfilling its mission of eliminating childhood obesity. The foundation is celebrating a recent approval to operate its 501(c)3 in the state of California, expanding its existing presence in Arizona with the commitment to fight childhood obesity.

Amenzone Foundation is the brainchild of Amen Iseghohi, who is Belgian-born but of African descent. At the age of 8, Amen was brought to West Africa by his parents to live with his grandmother and experience his true culture and heritage. It was there that Amen learned of a life where physical and spiritual can coexist, where "movement is life" and "mind and body are one." He learned physical fitness habits that continue to energize him as an adult, which has thus transcended into a unique and dynamic franchise concept, Amenzone Fitness Franchise and the childhood obesity non-profit, Amenzone Foundation.

Iseghohi highlights the importance of self-esteem for a positive attitude and the ability to live one's life to its highest potential. Health, nutrition and physical fitness are cornerstones of high self-esteem, and the Amenzone Foundation is committed to assisting and inspiring youth to begin positive habits using a back-to-basics approach to fitness that can last a lifetime.

The Primal Education™ program is the Amenzone Foundations’ curriculum that today’s youth participate in as they attend Amenzone Foundation programs offered at youth organizations such as Boys and Girls Clubs of America.

Today, nearly 25 million children are overweight or obese. Ninety-two percent of elementary schools do not have physical fitness programs or classes. The Amenzone Foundation seeks to change this with a mission of eliminating childhood obesity and paving the way for a positive, successful future for our youth. "Amen" is not just Iseghohi's first name; it is also an acronym for "Ambitious, Motivated, Energized, Natural," which perfectly characterizes the style of training and fitness program that the Foundation teaches and promotes.

The new Amenzone Foundation website (http://www.amenzonefoundation.org) has been updated with modern, responsive design that is mobile-, tablet- and desktop-friendly. It features high-resolution graphics, informative blog posts, a user-friendly volunteer application and an easy donation form. The site includes rich media, press and videos as well as user testimonials about the organization.

Interested in getting involved? Join the movement with Amenzone Foundation by sponsoring, donating, or volunteering to impact the lives of the children in your community. Visit http://www.amenzonefoundation.org for more information or contact Kym McQuown, Executive Director of Amenzone Foundation, at 480-704-4800.

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Kym McQuown
@AmenFoundation
since: 08/2011
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