Ad-Dispatch, a North American Leader in Augmented Reality and Emergent Technology, is Rebranding to Current

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The new name signifies an alignment between the company’s digital and traditional production divisions. Since 2008, Ad-Dispatch has operated two separate divisions, Current Studios a video and broadcast production house and Ad-Dispatch Augmented Reality, a digital experience shop. Newly branded Current merges the two divisions, reflecting the work and demand of the company’s clients.

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“Technology is erasing the lines between what is physical and digital, changing the fabric of how we experience and interact with the world around us.” Nathan Kroll President of Current says.

The new name signifies an alignment between the company’s digital and traditional production divisions. Since 2008, Ad-Dispatch has operated two separate divisions, Current Studios a video and broadcast production house and Ad-Dispatch Augmented Reality, a digital experience shop. Newly branded Current merges the two divisions, reflecting the work and demand of the company’s clients.

“Technology is erasing the lines between what is physical and digital, changing the fabric of how we experience and interact with the world around us.” Nathan Kroll President of Current says. “This collision course of traditional and new media presents awesome opportunities to those prepared to take advantage of it.”

The company’s portfolio includes notable brands including Home Depot, Loblaws, Marvel, NBA, Nickelodeon, Lego, Mazda, Toyota, Absolute Vodka, and Intel.

“We are problem solvers who believe that people are looking for remarkable experiences, not better technology. Our role is allow emergent technology and production to guide the experience and tell a story, not to interfere.” says Kroll.

Current’s combination of content creation, software development and traditional production make it the perfect partner for the creating stunning experiences that connect with people like never before.

Current Studios Inc is a Halifax, Nova Scotia based company that brings together traditional video production, game development and mobile development teams with brilliant programmers skilled in the latest technologies to create stunning experiences that connect our clients and their brands with consumers like never before.

Since 2000 Current Studios has been consistently solving problems with the philosophy that creative teams and programming brains working together lead to better, more innovative solutions. Current Studios has been listed among the fastest growing companies in Atlantic Canada in 2009, 2010, 2011, and 2012. For more information on Current Studios, please call [902-455-2584] or visit currentstudios.ca.

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Nathan Kroll
@AdDispatch
since: 08/2011
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