Chicago, IL (PRWEB) September 23, 2014
By 2025, Millennials will make up 75% of our workforce (Brookings, 2014). So, it is safe to say there will be more than a handful of attendees born between 1982 and 2003 at any given meeting. Here are a few facts about this impactful, up-and-coming generation to keep in mind when planning future meetings:
1. Millennials value team work
This generation works best in groups. Meeting planners should design sessions that encourage group discussion and team collaboration.
2. Millennials feel connected to social causes
Programs with a philanthropic edge, such as a dinner meeting and silent auction that benefits an appreciated cause, are appealing to the Millennial generation. Planners should consider sponsoring a charity at their next outing, or promoting a meaningful social cause in coordination with meeting content.
3. Millennials are more connected than any other generation
Incorporating social media at an event via Twitter Q&As with keynote speakers or a session-specific Instagram hashtag encourages Millennial attendees to participate. It is also important to encourage networking, as they are social in face-to-face situations as well.
4. Millennials are health-conscious
When it comes to planning F&B, planners should lean on the healthier side. Offering fresh, organic options over heavy meals will keep Millennial attendees satisfied and alert.
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