RO|Innovation helps Misys create customers for life
Denver, CO (PRWEB) September 23, 2014 -- RO|Innovation today announces that Misys, the global leader in financial services software, has chosen RO|Innovation as a technology partner to underpin the launch of Misys Connect – a strategic initiative aimed at driving stronger partnerships between Misys and its customers.
RO|Innovation’s cloud-based, voice of the customer solution, has been launched as the Misys Connect Hub across all functions and to its channel partners. This portal is integrated with the company’s CRM platform, salesforce.com, its Marketing Automation platform, Marketo, and is also available via the company’s intranet site and Partner portal.
The Misys Connect Hub helps Misys and its partners to:
- Nominate clients to Misys Connect programs
- Search and communicate all the latest marketing material to customers and partners
- Empower account teams and partners to send and track highly targeted, relevant communications
- Monitor and track customer satisfaction
- Gather detailed information about client business challenges and Misys software usage
- Build and showcase a growing community of client advocates
- Inform Misys employees of new customer agreements and project go-lives
“Improving the customer experience is vital to us,” states Martin Haering, Chief Marketing Officer, Misys. “In our journey to making every one of our clients a customer for life, we are pleased to partner with leading software firms, like RO|Innovation, that drive both industry best practice and a competitive differentiator for us. Misys Connect provides a seamless integrated customer experience and enables clients to drive return on investment and competitive advantage.”
Misys experienced an extremely fast adoption of the RO|Innovation solution by its field-facing marketing, sales, pre-sales, product management, services and support functions. Since its launch, well over half of the global account teams are using the Misys Connect Hub in salesforce.com and thousands of other employees and partners through the other access points.
“We’re seeing a major shift in the marketplace. As more and more companies transform themselves to become customer-aligned businesses that can better attract and retain customers, technologies that support customer experience initiatives are taking center stage,” said Jim Mooney, Founder and CEO of RO|Innovation. “It’s exciting to see our customer-based technology solutions not only supporting customer experience initiatives, but also playing an integral role in our customers’ overall success.”
About RO|Innovation
RO|Innovation is the expert at enabling your best assets – happy customers. RO|Innovation provides voice of the customer-driven business applications that empower companies to market and sell more intelligently. Inspired by today’s B2B sales environment, RO|Innovation brings customer advocacy front-and-center through intuitive, easy-to-use, yet highly configurable cloud-based sales and marketing software solutions. Learn more at http://www.roinnovation.com.
Media Contact at RO Innovation
Nichole Auston
Marketing Manager
RO|Innovation
+1 888-731-4002 x 706
[email protected]
About Misys
Misys is at the forefront of the financial software industry, providing the broadest portfolio of banking, capital markets, investment management and risk solutions available on the market. With more than 2,000 customers in 130 countries our team of domain experts, combined with our partner eco-system, have an unparalleled ability to address industry requirements at both a global and local level. We connect systems, collect data and create intelligent information to drive smarter business decisions. To learn more about how our Fusion software portfolio can deliver a holistic view of your operations, and help you to solve your most complex challenges, please visit http://www.misys.com and follow @MisysFS on Twitter.
Media Contact at Misys
Edward Taylor
Director – External Communications
Misys
+44 (0)20 3320 5530
[email protected]
Nichole Auston, RO|Innovation, http://www.ROInnovation.com, +1 888-731-4002 Ext: 706, [email protected]
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