Baby Diaper Market - A Brief Market Research Overlook by Transparency Market Research

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Transparency Market Research published a new report "Baby Diapers Market - Global Industry Analysis, Size, Share, Growth and Forecast 2011 - 2017" to its report store.

Transparency Market Research

Transparency Market Research

Baby Diapers Market - Global Industry Analysis, Size, Share, Growth and Forecast 2011 - 2017

At present, the Baby Diaper Market is experiencing tremendous changes in its core design and aesthetic appeals. The baby diaper market is showing a clear trend towards comfort and thinness, allowing diaper manufacturers to solve all sorts of leakage and wetness issues. Due to technological improvements in diapers, the producers aggressively seek to use less material and green products to accomplish better performances. The global baby diaper industry is an extremely dynamic market. Buoyed by rise in hygiene awareness and increase in population, this market is growing steadily and a faster rate in many regions across the world.

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  • Global Baby Diaper - By Product Type

Normally, the key baby diapers product segments include swim pants, cloth diapers, disposable diapers and training nappy. Based on the product type, the market is further branched out into two basic categories namely; disposable baby diapers and cloth diapers. The disposable baby diaper segment includes products such as super absorbent diapers, pre-fold diapers, regular diapers, and biodegradable diapers - all of which are gaining immense popularity in terms of effective usage and costs. Of the main two segments, disposable diaper market holds the largest market share for diapers, accounting for approximately 66% of the total shares. Likewise, with the advent of new technologies and innovative products in the market, the modern-day diapers are manufactured in a bio-degradable disposable form. Due to higher adoption in saturated and environmental sensitive markets such as North America and Western Europe, the biodegradable diaper segment is showing promising growth. Successively, the cloth diaper market is categorized into flat, fitted, pre-folds, and all-in-ones sectors, with pre-folds being the largest cloth diaper segment in the global market.

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  • Global Market Scenario

The global market for baby diapers is expected to rise by 46.6% from 2011 and reach a market size worth USD 52.2 billion in 2017. This market is estimated at USD 35.6 billion in 2011, and expected to grow at a CAGR of 6.6% from 2011 to 2017.

  • By Geography

This market is witnessing a burgeoning growth in emerging economies such as North America, Asia-Pacific, and other regions of Europe. However, North America once led the market with its maximum share, but now has its position abating due to intense competition, product penetration, and dense saturation as compared to other regions across the globe. Due to these reasons, manufacturers find it extremely difficult to sustain the growth of the baby diapers and its related products throughout this region. A similar scenario is observed in the Western regions of Europe too. According to leading market research firms, North America’s share growth will be superseded with the increasing growth in Asia-Pacific regions.

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However, EMEA (Europe, Middle East and Africa) still holds the largest market share at 33%, which is closely followed by Asia Pacific region accounting for 30% of the global baby diaper market. The Asia-Pacific and Latin American regions are expected to see a rise of USD 16.6 billion from that in 2011. The baby diaper market in Asia Pacific is growing at the fastest rate, and the growth in this region is expected to rise at a CAGR of 8.4% from 2011 to 2017.

  • Significant Key Players

The global baby diaper market is highly competitive and a few giant companies dominate the market. Popular companies like P&G (Procter and Gamble), SCA Hygiene, K-C (Kimberly Clark), Kao Corporation, Hengan and Unicharm have maintained their constant growth in the market by introducing innovative products for effective use on a global platform.

Sheela AK
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