“Insider Secrets to the Perfect Pitch” Webinar With Veteran CBS News Executive Producer Announced

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CBS News executive Batt Humphreys to give attendees an inside look at securing premium media coverage

Vocus, Inc., a leading provider of cloud-based public relations software, today announced its “Insider Secrets to the Perfect Pitch” webinar on Oct. 1 at 2 p.m. ET featuring Batt Humphreys, a CBS News veteran with over 30 years of industry experience. Humphreys is the creator of Inside Media for Entrepreneurs, an online university that teaches entrepreneurs how to approach the media and be heard by news executives. The instructional, hour-long webinar will teach public relations (PR) practitioners how to craft winning pitches, hooking busy reporters in seconds.

In the age of the constant news cycle, a journalist’s job has never been busier. Having only a limited time to sort through pitches, a good pitch is the difference between a story idea getting deleted or published. Humphreys will teach attendees how to earn reporters’ trust, craft standout pitches by adopting a journalist’s perspective, avoid common misconceptions that instantly discredit pitches, and earn media coverage by learning when and what to pitch.

All Vocus webinars are free and open to the public. Register for the webinar by clicking here. On-demand replays of the webinar will be available to registered attendees for three months. An archive of recent webinars is located at http://www.vocus.com/resources/webinars-events.

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About Vocus
Vocus is a leading provider of public relations software that enables professionals to plan, execute and measure influencer-oriented campaigns in one integrated platform. Communications professionals from over 120,000 corporations, agencies and nonprofits use Vocus to access the world’s largest pitchable media and blogger database, distribute press releases, manage influencer outreach, measure social media activities, and analyze the effectiveness of communications campaigns. Vocus is the parent company to PRWeb, Help a Reporter Out (HARO) and iContact. It is headquartered in Beltsville, Maryland with offices in North America and Europe. For more information, visit http://www.vocus.com, call (800) 345-5572, or follow on Twitter @Vocus.

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Breeanna Straessle
Vocus
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