Body Well Mobile Massage to Roll Out "Massage on Demand" Instant Online Appointment Bookings for In Home Massage Clients

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Company Aims to Accommodate Customers Preferring Online and Mobile "Self-Serve" Booking Option; Will Continue Providing Traditional "Full Serve" Customer Service via Full Time In-House Representatives.

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While we see the benefit of simplifying and accelerating the booking process, we will not take short cuts at the expense of our customer's and our therapist's experience.

Body Well Mobile Massage today announced the planned roll out of a new platform that will enable its in home massage clients to instantly book a Licensed Massage Therapist via the web or smartphone. Confirmed reservations will be available in as little as ninety minutes from the time of booking. The move comes as customer preferences trend towards increased use of internet connected devices to fully complete transactions online.

The company will require first time customers using the self-serve option to complete a basic one-time phone interview which will serve as both a client screening tool for safety reasons, as well as a general orientation to review important company policies.

The company has offered basic online appointment requests for several years, however the new system will allow end to end confirmed online appointment bookings including instant confirmations of therapists and online payments.

"We have seen customers increasingly showing a preference for online booking options where everything can be set up and confirmed in a single transaction, and we are pleased to offer this added convenience," commented Daniel Melmed, Owner of Body Well. "At the same time, while we see the benefit of simplifying and accelerating the booking process, we will not take short cuts at the expense of our customer's and our therapist's experience. In contrast to some of the technology-driven business models we see emerging in our industry, we will continue to be much more than a sophisticated smartphone app that simply dispatches the closest or first available massage therapist from a pool of random license-holders who spent five minutes signing up online." He concluded, "We want customers to understand that ordering a massage is not the same as ordering a pizza or an Uber taxi. Our goal is to offer that kind of convenience while maintaining our high quality standards and the personal touch that has been at the heart of our success over the years."

Customers will continue to have the ability to book by phone, with live customer service representatives available seven days and evenings a week to answer questions and coordinate service requests. Corporate chair massage clients and those with complex requirements or special needs are encouraged to call and consult with an in-house specialist by phone.

The new self-serve option is expected to be available no later than December 1st 2014.

About Body Well
Founded in South Florida in 2005, Body Well has become a premier on-site massage agency serving multiple metropolitan regions on the East Coast. The company services individuals with in home massage, in-room hotel massage, and injury therapy for automobile and worker's compensation claims, plus business clients with corporate chair massage services and event massage services. All contracted massage therapists are licensed, insured and must complete an extensive application and interview process including an in-person skill demonstration and thorough equipment evaluation to ensure the highest standards. The company can be reached seven days a week from 9 a.m. to 10 p.m. at (888) 929-WELL (9355).

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Dan Melmed
Body Well Therapy
+1 8889299355 Ext: 3
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