First Canadian Resort Conference Delivers Powerful Content

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First Canadian Resort Conference Delivers Powerful Content

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The first annual Canadian Resort Conference (CRC), hosted by Perspective Group on behalf of Canadian Resort Development Conference concluded today after a day and a half of poignant sessions and debates.

Attracting 80 senior level representatives from 50 companies spanning Canada, The United States, Mexico & the Caribbean, this event drew from industry experts in a series of Q&A panel session debates.
Topics covered included delivering an outstanding customer experience, how to stay competitive, how to support aging resorts with aging owners, preserving the traditional ownership experience within different environments, and innovative ways to attract new customers.

Keynote speeches came from Jim Madrid, CEO, Advance Corporate Technology, on Employee Engagement and Culture, plus Mark McCullough, Senior Territory Manager, North Americas from TripAdvisor on the Impact of Online Reviews.

The combination of sessions with extended networking time and social events made this event a success for attendees, with many new business relationships made.

The Canadian Resort Development Association (CRDA), is a trade association dedicated to furthering the interests of the resort industry in Canada and throughout the world, and has already accrued another three new members during the event, with more expected in the follow up afterwards.

The annual conference, which alternates between locations in Eastern and Western Canada, will be held in Vancouver in 2015.

For more Information visit

About CRDA
CRDA is an industry-based association that is dedicated to furthering the vacation ownership resort and leisure industries. It was founded over 30 years ago in response to the public’s demand for reliable information about timeshare products. Focus has since broadened to all aspects of shared ownership and the resort industry. For more information on membership and events visit

About Canadian Resort Conference
Canadian Resort Conference (CRC) is an annual event produced and hosted by Perspective Group, the vacation ownership industry’s leading PR & Multimedia Company globally. CRC attracts senior level executives from Canada, USA, Mexico, The Caribbean and beyond, and provides a crucial networking platform for those interested in entering the Canadian resort marketplace, and those wanting to find strategic partnerships with other international companies.

CRC 2014 is being held at The Pantages, Toronto, Canada from 23-24 September 2014.

For more details visit

For more information about Perspective Group visit

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Keisha Hayden
Perspective Magazine - for the Timeshare and Fractional Ownership Industry
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