CGTrader.com harnesses 3D printing to make every week a fashion week
Marius Kalytis, CGTrader’s CEO said: “The level of customization that is available in 3D printing is key to grabbing consumers’ attention, as when it comes to millennials, it's all about co-creation and individualization.
(PRWEB) October 01, 2014
With 3D printers becoming more accessible every day (according to Wohlers Associates, the industry will continue to experience strong growth over the next several years, fuelled by sales of under $5,000 “personal” 3D printers), the big fashion brands that are currently a tad slow in beginning to experiment with the new technology will be forced to change their approach if they want to survive in the age of mass personalization. At the same time, the Maker Movement has been successfully revolutionizing the world and changing people’s perception of building and constructing from being “too geeky” to “refreshingly cool” since 2011, when the big breakthrough took them from the margins to the mainstream.
As the ranks of home users are soaring, the power of 3D printing to influence both industries is growing every day. Focused on using available technologies to create innovative, life-changing solutions, makers have the potential to propel us forward on our path to learning and inventing at a much quicker pace in the nearest future. Fashion trends, on the other hand, change like the wind, thus keeping up with them is both costly and time-consuming: a more flexible process is needed to meet the demands of the fast-paced, opinionated society.
Marius Kalytis, CGTrader’s CEO said: “The level of customization that is available in 3D printing is key to grabbing consumers’ attention, as street fashion is born through experimentation and mix & match approach. When it comes to millennials, we can see how important co-creation and individualization is - that’s where 3D printing takes the upper hand. These two essentially different challenges go beautifully hand in hand providing 3D designers a platform to create, co-create and make an impact in their preferred design area - beauty & aesthetics or practical everyday inventions.”
Prizes are the additional stimulus believed to capture designers’ imagination, as among many other valuable rewards, challenge winners will receive a printer from Dfrobot, Sedgwick3D printer kits, filaments from drreelings3dfilament and Fillamentum, and credits from CGTrader.
Based on the success of previous challenges, the company is confident to discover new talents among 3D professionals and boost its 3D model marketplace with high-quality 3D-printable items. With more than 90 000 registered users, CGTrader.com is hard at work to keep the end-users satisfied and 3D designers busy with challenging projects.
About CGTrader.com
A community-backed 3D model marketplace CGTrader.com was founded in 2011 with a mission to democratize the 3D modelling and 3D design market. With more than 90 000 registered users, the company unites 3D modelling professionals from all around the world. There are more than 70 000 3D models uploaded to the digital library. CGTrader is backed by Practica Capital, a seed and venture funds based in Vilnius, Lithuania, which is financed from the Operational Programme for Economic Growth 2007-2013 under the JEREMIE initiative in Lithuania, by the European Regional Development Fund. The company has also raised funding from Intel Capital to strengthen community and its position in 3D printing market.