Array Architects 3D Business Card Holder Winning Entry
I wanted to capture progressive movement and change with a dynamic model. - Julia Savastinuk, AIA, Array Architects
(PRWEB) September 30, 2014
The participants committed to not only creating unique business card holder designs, but to spending their own time adjusting, tweaking and testing virtual models and 3D test prints before their complex designs were ready for judging.
“I enjoyed being involved as a judge,” stated a national design firm thought leader. “The entries showed a commendable range exploring the technical capabilities of the printer, the physical characteristics of the print medium and the creativity of the contestants.”
Array Architects is pleased to announce the third place winner of this year's 3D contest. Eric Ho, an interior designer in Array's New York City office, garnered much praise from the judges for his complex design. “My business card hold is literally and figuratively ‘held’ together by our logo. When we rolled out our new brand last year, I knew I loved it for its simplicity as well as timelessness,” remarked Eric.
Internal and outside judges agreed that this model was the ‘most practical and repeatable solution.’ The card holder’s simple design boldly embraced the firm’s logo and brand, incorporated the logo colors well and fit the design of Array’s business cards.
Capturing second place honors is Natalie Amodei, an architectural intern from the firm's Philadelphia office. Natalie's model captured the Array brand succinctly, and she successfully conquered the complexities of the printing medium and drew out the best the MakerBot has to offer.
“I want to put this one into use every day,” commented a judge invited to participate from a collaborative design firm. “The intricate layering and transparencies created a rich depth.”
Natalie also acted as the firm-wide consultant on 3D printing best practices. Self-taught and tenacious in her dedication to coaxing usable finished products from the printer, Natalie has been a resource across offices and intends to create an ebook for all staff members to reference as Array puts 3D printing to use on healthcare design projects for our clients. According to Natalie, “because the technology is so new, googling how-tos only gets you so far. Working together to develop best practices was really the best way to learn how to print the models well.”
The first place award for her dramatic design of a 3D-printed business card holder goes to Julia Savastinuk, an architect in Array's New York City office. “I wanted to capture progressive movement and change with a dynamic model. Array is extending up and outward while maintaining a strong foundation, expressing change and growth. The cards, held in the ‘architects’ portion, are seen through the layers which peel off of the Array logo,” states Julia of her winning entry. This model was noted as being, “A beautiful object that was a pleasure to look at.” Julia's model best captured the intricacies that are possible with today's desktop 3D printers. The height and detail she was able to obtain is a testament to her design capabilities, her structural intuition and her embracing of Array's brand.
For more on Array and the 3D design challenge, visit their blog at http://blog.array-architects.com/kc
