Penhall Company Announces Implementation of Salesforce

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Penhall Company will be utilizing Salesforce to upgrade their central database for customer contacts, supporting collaboration across all levels of operations and creating better sales pipeline visibility.

Salesforce and Penhall Company Integration

We will manage opportunities and better understand trends as they occur with Salesforce.

Penhall Company, the market leader in concrete services, is proud to announce the launch and implementation of Salesforce.

As part of an executive initiative Penhall Company has selected Salesforce, which will allow the business to manage customer relationships and the important data associated with them.

Elisabeth Doser, Director of IT Operations and Project Manager for the Salesforce implementation shared some comments about the launch. “As we all know customers drive our business. Creating strong relationships and tracking them are one of many important keys to our success. We will manage opportunities and better understand trends as they occur with Salesforce. We are looking forward to the results that this successful implementation will bring.”

A pilot program (version 1.0) was launched earlier this year and Penhall Company announced the companywide launch of version 2.0 earlier last month. An internal Penhall Company team has been appointed to be responsible for understanding the business processes, translating needs into effective solutions and ensuring everyone receives intensive one-on-one training.

Mark Delaney, Vice President of Southeast Regional Services remarked, “We look forward to being able to provide real-time information accessible from anywhere and any device to our team. Bringing our company forward to utilize this modern technology keeps Penhall Company on the forefront of CRM in our industry. Most importantly that means for our customers that we will now have a streamlined platform across all levels of the organization. Information is now readily available when reps are on job sites or traveling away from the office. Capturing information in Salesforce will ensure important communication is traceable and Penhall Company can work to follow up with customers quickly and efficiently, spot problems, improve services and identify gaps. Salesforce transforms customer service, which in turn will strengthen customer relations.”

Penhall Company will be utilizing Salesforce to upgrade its central database for customer contacts, supporting collaboration across all levels of operations and creating better sales pipeline visibility. The implementation is phase based and will introduce the system to the employees of Penhall Company with a detailed “one-on-one” approach making every user a “power user”. Penhall Company expects 100% adoption and utilization of the program to be complete by the end of October 2014.

To learn more about Penhall Company visit http://www.penhall.com

Penhall Company

Founded in 1957, Penhall Company is a market leader in concrete demolition, cutting, sawing, drilling, breaking, scanning and related concrete construction services. Serving customers nationwide with the newest fleet and equipment available, Penhall continually invests in emerging specialty technologies and capabilities. Spanning 41 locations in 18 states and Canada, Penhall employs 1,300 professionals who are dedicated to meticulously maintaining equipment and upholding the safest working environment.

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Elizabeth Wilson
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