Digital Reality, Inc. Allows Small and Medium Businesses to Take Advantage of New Apple Pay System

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Digital Reality, Inc. is now offering Apple Pay as a method of payment to its clients. By enabling their clients to accept Apple Pay, Digital Reality, Inc. is making business transactions easier for their clients and their clients' customers.

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Digital Reality is excited to bring the benefits of Apple Pay to small and medium retailers. With our help, local businesses and franchises will be ready from day one to compete with larger big-box retailers who offer the technology.

Digital Reality, Inc. recently announced that it will be enabling Apple Pay, the new easy-to-use-payment method by Apple, for its customers. While many larger businesses have already announced that they will be starting to use Apple Pay technology, Digital Reality, Inc. is making the innovative payment system available to its small and medium sized clients. The company is prepared to launch Apple Pay capabilities as soon as the service becomes available in October.

Apple Pay is a payment system integrated into the new iPhone 6 and iPhone 6 Plus that allows customers with these phones to pay for products and services by simply touching their phone screens. Most major credit cards throughout the United States have partnered with Apple on this new endeavor, giving consumers the opportunity to link their preferred account to their phones. Near Field Communication (NFC) technology, which is currently used in key fobs and swipe-free payment stations, is a new feature built into the iPhone 6 and 6 Plus that allows customers to pay by placing their phones near a touch-less card reader while holding a finger on the TouchID indicator on their screen.

The introduction of Apple Pay will allow Digital Reality, Inc. to continue providing big business technologies to its small and medium sized business clients. The company's partnership with LightSpeed, a point of sale system used by retail stores across many industries, has made it possible to bring Apple Pay to its customers. By enabling their clients to make transactions easier and more secure for their own retail customers, Digital Reality, Inc. is helping clients maintain their current customer base while attracting new customers.

This new technology also makes small and medium sized businesses more competitive against the large companies that dominate the market.

"Digital Reality is excited to bring the benefits of Apple Pay to small and medium retailers. With our help, local businesses and franchises will be ready from day one to compete with larger big-box retailers who offer the technology," said Digital Reality, Inc. CEO Eric Catania.

The new Apple Pay system is highly anticipated, and Digital Reality, Inc. is excited to offer its fast and secure capabilities to its clients.

About Digital Reality, Inc.

Digital Reality, Inc. provides retail POS and internet marketing solutions to companies all over the United States. For more information, visit http://www.digitalrealityinc.com

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Eric Catania, CEO
Digital Reality
+1 (561) 419-9360
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