Fortune 500 Analytics Leaders to Gather for IIA’s Chief Analytics Officer Summit

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Third Annual Summit to Take Place in Las Vegas as Analytics Industry Reaches Inflection Point

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CAOS is a powerful and engaging forum for sharing insights and best practices with analytics leaders and frontline practitioners.--Jack Phillips, IIA CEO

The International Institute for Analytics (IIA), the leading independent research and advisory firm focused exclusively on guiding its clients to leverage the power of analytics, will host its 3rd annual Chief Analytics Officer Summit to convene the greatest minds in analytics October 20-21, 2014 in Las Vegas, NV at the Bellagio Hotel. The CAO Summit is a signature event for IIA clients and punctuates the research firm’s ongoing efforts to guide enterprise clients in building, measuring and growing their analytics programs in today’s data-driven culture.

This year’s CAO Summit will focus on “Driving Measurable Impact” through the development and advancement of analytics programs, honing and evolving these programs through constant measurement and assessment, and promoting a firm-wide acceptance of a data-driven culture.

IIA CEO and Co-Founder, Jack Phillips shared his enthusiasm in anticipation of the event, “I look forward to the CAO Summit each year and especially this year as the analytics industry has reached an inflection point. Leading companies have realized and embraced the power of analytics and the critical necessity of building and fine tuning robust analytics programs. CAOS is a powerful and engaging forum for sharing insights and best practices with analytics leaders and frontline practitioners.”

Robert Morison, Co-Author of Analytics At Work, IIA lead faculty member and thought leader in the intersection of business, technology and human asset management, will keynote and kick-off the day-long program by examining the “Anatomy of the Analytical Enterprise”. In this presentation, Morison will share pragmatic “litmus tests” that reveal whether an organization has the right components to be counted among the analytical high-performers.

During the event, Phillips will present IIA’s Excellence in Analytics Award (“The ANNY”) to recognize a company that has gone above and beyond to make their organization an analytical competitor. Past recipients include Procter & Gamble, UnitedHealth Group and Intermountain Healthcare.

CAO Summit attendees will participate in discussions led and facilitated by esteemed analytics experts including:

  •         Pamela Peele, CAO, University of Pittsburgh Medical Center, Health Plan
  •         Robert Darin, VP, Enterprise Analytics, CVS Health
  •         Jim Catlin, Consumer Analytics, Modeling, Testing and Data Management Executive, Bank of America
  •         Mark Shafer, SVP, Revenue and Profit Management, The Walt Disney Company

Culture Evangelist for Zappos Insights, Jon Wolske will give the closing keynote address and will emphasize the critical importance of aligning company culture around the core values of the business and driving firm-wide acceptance of the power of analytics to proliferate a successful data-driven culture.

The CAO Summit is a gathering of approximately 120 analytics leaders designed to deliver tangible, thought-provoking strategies and tactics that can be applied to advance any analytics program. The annual CAO Summit focuses on issues that are critical to all organizations, regardless of industry.

For more information about the CAO Summit, visit

Follow CAO Summit via Social Media
Another way to engage with IIA’s CAO Summit speakers, experts, and attendees is through social media:

  •     Blogs—Read posts leading up to CAO Summit, get live reports from sessions, view video updates, and hear from IIA and customer experts on IIA’s Faculty Blog.
  •     Twitter—Track the latest news by following @iianalytics and the hashtag #caos2014.
  •     LinkedIn— Join IIA’s LinkedIn group to keep up on the latest research and discussions.
  •     Facebook— “Like” IIA on Facebook and receive updates.

The International Institute for Analytics (IIA) is an independent research and advisory firm for organizations committed to accelerating their business through the power of analytics. Co-founded by Research Director Thomas H. Davenport and CEO Jack Phillips, IIA works across a breadth of industries to uncover actionable insights from its network of analytics practitioners, industry experts and faculty. IIA’s Enterprise Research clients gain access to an extensive research library, faculty-moderated executive roundtables and phone conversations. IIA also provides analytics benchmarking, inquiry and advisory services to its members, allowing business leaders and analytics professionals to keep their fingers on the pulse of analytics in the new data economy. Since its inception, SAS, Intel, Teradata, and Dell have supported IIA as underwriters. For more information about IIA, and how you can become a member, visit or call 503-467-0210.

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Andrew Lightman
International Institute for Analytics
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