Bronto Strengthens Demandware Partnership with Launch of Full Service Integration Offering

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Updated integration provides the best commerce marketing solution for joint Demandware and Bronto clients

We’re thrilled to have Bronto Software as a member of our LINK community. Bronto joins us in our quest to make the pain of integration a thing of the past for retailers.

Bronto Software, the leading marketing platform for commerce, today announced that it has relaunched the tools of its partnership with Demandware, offering full service installation along with an upgraded integration module. With this launch, Bronto bolsters its partnership with Demandware, providing the best commerce marketing solution to their 27 joint enterprise clients, including brands like Brooks, Boot Barn and World Kitchen.

Bronto launched the new combined software and service offering to empower Demandware and Bronto customers, giving them tools to easily:
●    import valuable historical and ongoing order data
●    import conversion data
●    send order confirmations
●    accelerate revenue growth through post-purchase and other targeted messaging.

Through Bronto’s partnership with Demandware, joint clients can capture greater gross merchandise value (GMV) with highly targeted marketing efforts such as
●    post-purchase campaigns, like complementary merchandise, refill reminders and review requests
●    lapsed purchaser campaigns
●    never purchased campaigns.

One retail client using Bronto to send out a post-purchase welcome series, saw a lift in GMV of more than $800,000. Delivering ROI of this type are the reason Bronto and Demandware remain committed to working together for the benefit of our clients.

“We’re thrilled to have Bronto Software as a member of our LINK community. Bronto joins us in our quest to make the pain of integration a thing of the past for retailers,” said Tom Griffin, Senior Vice President, Corporate Development, Demandware.

The Bronto certified integration (14.2) for Demandware is available in the Demandware LINK Marketplace. Bronto maintains a continuous development cycle so that it can stay up-to-date with the latest developments within the Demandware platform. Consistent with this commitment, Bronto will release an updated integration with additional functionality later in Q4. To learn more about Bronto’s Cartridge for Demandware, visit Bronto Software in the partner showcase at Demandware XChange ‘14, 6-7 October, in Barcelona, Spain.

About Bronto Software
Bronto Software provides a cloud-based marketing platform for organizations to drive revenue through their email, mobile and social campaigns. Bronto is the number one ranked email marketing provider to the Internet Retailer Top 1000, with a client roster of leading brands worldwide, including Armani Exchange, Timex, JustFab, Samsonite and Boot Barn. The company is headquartered in Durham, NC, with additional offices in London and Sydney. For more information, visit http://bronto.com.

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Joanna Horn Stancill
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