It is key to place ourselves where our customers are and Fuelzee's audience base fits our target customers for Hard Rock Energy,” says David Drow, CEO of Hard Rock Energy
Orlando, Florida (PRWEB) October 09, 2014
Fuelzee (http://Fuelzee.com), a leading mobile app that helps consumers, gas stations and convenience stores save time and money, is proud to announce a new partnership with Hard Rock Energy drinks, the latest product from the Seminole Tribe of Florida.
This partnership will cultivate new customers and offer incentives for product purchases using Fuelzee's digital coupons and rebates system. The mobile marketing platform will allow Hard Rock Energy to offer cash back rebates when a consumer purchases the drink directly in the app without dealing with coupon clearing houses or each convenience store.
“It is key to place ourselves where our customers are and Fuelzee's audience base fits our target customers for Hard Rock Energy,” says David Drow, CEO of Hard Rock Energy. “The drink appeals to a younger crowd and many of them live on their mobile devices. This is just one more step in the right direction for our brand.”
The Fuelzee platform offers brands unlimited use of promotional offerings within its coverage of convenience stores and gas stations, enabling them to collaborate with store owners and directly connect to consumers by giving them the purchasing power instantly.
Fuelzee CEO and Founder Daniel McGaw explains, “Our partnership with Hard Rock Energy only solidifies that brands are looking for new and innovative ways to sell their products and attract new customers. With Fuelzee’s wide range of digital marketing capabilities, we will be promoting the Hard Rock Energy brand at more than 145,000 gas station and convenience store locations nationwide.”
Hard Rock Energy drink is currently being sold in In the Midwest and Southeast with plans to expand nationally and internationally. Hard Rock Energy will also be launching in Kum & Go, Hy-Vee and Albertsons in the 4th Quarter of 2014. The cans are 16 ounces and display the familiar Hard Rock logo with three different flavors: Original, Paradise Punch and Sugar Free.
The Fuelzee app is currently available to download for free from the Apple App Store and Google Play Store (http://app.lk/fuelzee).
Fuelzee (http://Fuelzee.com), a gas price mobile application, saves consumers money at the pump and in the store. With more than 145,000 gas stations in the app, consumers can find the best gas near them. And when near the station, Fuelzee alerts consumers of money-saving deals in the convenience store. Consumers can also update local gas prices in-app to receive points to redeem for gas gift cards and other offers directly from the app. Fuelzee seeks to give power back to gas industry customers, empowering drivers to find the best gas for them with its open data app. Coming soon in Fuelzee: pay and participate in gas station loyalty programs directly from the app. Learn more about Fuelzee by downloading the app (http://app.lk/fuelzee).
About Hard Rock Energy Drink
Hard Rock Energy Drink is an energy drink developed by Enterprise Beverage Group, LLC (EBG), under the direction of CEO David Drow and launched in the US market in December 2013. EBG licensed their brand from Hard Rock International, which is one of the most globally recognized companies with 174 venues in 55 countries, including 136 cafes, 19 hotels and 7 casinos. Headquartered in South Florida, Hard Rock Energy Drink continues to gain momentum with local, regional, and national retailers. Available in three unique flavors, Hard Rock Energy Drink currently offers Original, which is blue in appearance with a citrus flavor, Paradise Punch, red in appearance with tropical notes, and Sugar Free, clear in appearance with only 6 calories per serving. Each16-ounce can contains a proprietary blend of the highest quality ingredients. Included are the active ingredients Caffeine and Vitamin B12, which gives a quick energy boost without the familiar post-crash of most competitors. Hard Rock Energy Drink promotes the lifestyle of music, passion, creativity, and anyone wanting to “Rock HarderTM.” Hard Rock Energy Drink currently retails for $1.99 per can, and is available in select retailers including Kum & Go, HyVee, and Albertson’s or on http://www.hardrockenergydrink.com. For more information on Hard Rock Energy, or to connect with the brand, follow them on Facebook at http://facebook.com/HardRockEnergy or Twitter at http://twitter.com/HardRockEnergy.