Health Advocate to Introduce Next Generation Price Transparency Tool at Webinar for Employers

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Health Cost Estimator+ offers new features to reduce costs and promote consumer engagement

Health Advocate, Inc.

By combining advanced pricing tools with personalized support, it’s possible to engage employees in their own healthcare, leading to reduced costs and improved outcomes across the board.

Health Advocate™, Inc., the nation’s leading healthcare advocacy and assistance company and a subsidiary of West Corporation, is hosting Healthcare Shopping Made Easy, a free webinar for employers. The company will present Health Cost Estimator+, its newest price transparency tool designed to help employees and their families.

The webinar will be held twice on Wednesday, October 15 at 11 AM ET and again at 2 PM ET. For more information or to register for the webinar, please visit or call 866.799.2655.

Given the wide variation of healthcare pricing for the same services within the same zip code, employers have increasingly looked for ways to provide employees with accurate pricing information. It is more important than ever that consumers have access to information to help them make the best purchasing decisions about their health, from both a quality and cost perspective.

“We want to help our members become better healthcare consumers,” said Abbie Leibowitz, MD, Executive Vice President and Chief Medical Officer, Health Advocate. “By combining advanced pricing tools with personalized support, it’s possible to engage employees in their own healthcare, leading to reduced costs and improved outcomes across the board.”

This webinar will highlight how Health Advocate has incorporated powerful data analytics into a consumer-friendly application that facilitates effective comparison-shopping, reducing medical costs and improving health outcomes. Experts will also offer insights into how Health Advocate’s personalized support further engages members to utilize the tool, helping them better understand their options in order to take the next step.

Featured speakers include Dr. Leibowitz and Marcia Otto, Vice President of Pricing Transparency Applications, Health Advocate. They will provide an overview of the current state of healthcare price transparency and introduce Health Advocate’s new pricing transparency program.

Key points to be covered include:

  • Why cost containment is essential for the future of healthcare
  • Advancements in leveraging health data
  • New tools that put decision-making power at patients’ fingertips
  • How personalized support maximizes patient engagement
  • Tips to empower and motivate patients to become more cost-effective healthcare consumers
  • How providing the right support tools improves benefit utilization and employee satisfaction

“Tools like Health Cost Estimator+ offer leading-edge features to help employees make informed healthcare decisions and employers understand how to drive employees to more cost-effective, high-value care,” said Ms. Otto.

About the Speakers

Abbie Leibowitz, M.D., F.A.A.P., is a nationally recognized leader in the healthcare industry and an authority on managed care, clinical management, quality assurance, and medical data and information systems.

Marcia Otto is a Silicon Valley software veteran whose expertise is in developing healthcare transparency solutions for Payers, Providers, and Consumers in order to achieve better outcomes with quality and cost.

About Health Advocate

Health Advocate™, Inc., a subsidiary of West Corporation, is the nation’s leading healthcare advocacy and assistance company, serving more than 10,000 clients, including many of the nation’s largest companies.

Health Advocate’s award-winning Health Advocacy program helps members navigate complex healthcare and insurance-related issues, saving them both time and money. We also offer a suite of complementary solutions, including Wellness Coaching, EAP+Work/Life and Chronic Care Solutions, among others. Our fully integrated program EmpoweredHealth seamlessly combines our services into a single, convenient solution, helping members efficiently maximize their benefits.

We also leverage the power of pricing transparency, personalized health communications and more to help members make more informed decisions and get more value out of the healthcare system. All supported by a powerful data analytics engine delivering improved health and financial results.

For more information, visit us at

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Courtney Prizer
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