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BFonics Taking Proximity Marketing to a New Level with its New Version Software Platform; Announces Expansion Plans to India, Ireland and Middle East.
  • USA - English


News provided by

BFonics, Inc.

Oct 14, 2014, 03:00 ET

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(PRWEB) October 14, 2014 -- Created by serial technology entrepreneurs, BFonics (http://www.bfonics.com ), a leading enterprise class iBeacon based end-to-end proximity marketing platform targeting the retail and hospitality industry, released the new version of its platform. New release contains exciting features that help retailers attract and engage customers in- store.

The new release enhanced BFonics platform to serve its customers better by adding top class business analytics features which help drive loyalty, boost sales and increase revenue.

Other features include:

• Enhanced Deal management platform and APIs to Push personalized rich media content directly to customers' smart phones and tablets.
• Enhanced Beacon (Asset) Management capabilities: to Configure, Manage and Track your ins- store and outside beacon network.
• Personalized pricing based on customer loyalty- delivered by integrating with your customer data store.
• Enhanced iPhone and android SDK to support your custom integration needs
• Enhanced Server APIs - to integrate our beacon, deal and content management platform to your existing software infrastructure.

"Our platform is equipped with enough tools to serve all types of retail customers including big retail chains to small shops. You have a variety of integration options to choose from - and our expertise is available to help you set up, configure and integrate our platform in any way you want. We are working with some major retail brands across USA, many of them are excited about this new technology and believe that it can help drive loyalty, boost sales and increase revenue. We are excited!..." said Unni Peroth, Founder & CEO of BFonics .

Along with this release, BFonics also announced that they are expanding the operations in Ireland, Middle East and also to India.

“We are seeing great potential for iBeacons in both retail and hospitality industry across Europe. We are starting with Ireland, which is a small but modest market. We hope to get enough attention from this market. We have a great platform and our beacons are one of the best in the world,” said Romy Mathew, Co-founder & CMO of BFonics. “We are working with some of the major retail stores in both Ireland and India. As you know, India has a huge market for this technology, we are seeing tremendous growth in the retail sector in India, hope to help the industry a bit more by offering our services.” He added.

About BFonics:

BFonics is an enterprise-grade, end to end, proximity based marketing platform targeting retail and hospitality industry. We work with some of the world’s leading retail and hospitality companies. For more information, please visit, http://www.bfonics.com.

Unni Peroth, BFonics, Inc., http://www.bfonics.com, +1 (501) 765-4761, [email protected]

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