Washington, DC (PRWEB) October 15, 2014
Radius Networks, Inc., the leading provider of mobile proximity services, today announced that it has partnered with LevelUp, the nation's leading mobile payment network. LevelUp will incorporate Radius Networks’ RadBeacon proximity beacons with iBeacon and AltBeacon technology to deliver enhanced, proximity-enabled payment and customer loyalty capabilities to it’s network of over 1.5 million users and 14,000 accepting business locations.
Proximity beacons are Bluetooth Low Energy transmitters that can notify mobile devices when they come within 100 feet of the beacon. This micro-location proximity awareness can be leveraged to deliver a wide range of new innovative solutions, such as precision indoor navigation, automatic ticketing, guided museum tours, and location-relevant offers, promotions and payment options. LevelUp has successfully completed pilot trials of proximity beacon-enabled mobile payments and customer loyalty programs and is now proceeding to deploy these capabilities with customers.
"We are always on the lookout for innovative, new technologies that enhance the customer experience," said Seth Priebatsch, Chief Ninja of LevelUp. "Mobile proximity using beacons makes the LevelUp mobile payments and customer loyalty features even more attractive to users and gives us a platform to build a whole range of new tools to drive customer adoption and motivate loyal behavior."
“We love it when great teams build cool things using our proximity technologies,” said Marc Wallace, CEO and Co-Founder at Radius Networks. “Our partnership with LevelUp is continued proof that ProximityKit and our RadBeacon proximity beacon technologies are the leading choice of expert developers who are building real-world mobile proximity solutions. We are excited to work with the LevelUp team to deliver the next-generation of mobile payment and customer loyalty systems, and as LevelUp users ourselves, we will be using it frequently.”
About Radius Networks, Inc.
Radius Networks creates new and innovative ways to use wireless device signals for proximity and presence detection. Radius Networks’ cloud-based proximity services and products are used by mobile developers, major retailers, restaurant chains, sports complexes and other companies to drive innovative customer engagement and experience. For more information, visit http://radiusnetworks.com or follow Radius Networks at @radiusnetworks.
LevelUp helps merchants own the shift to mobile by powering mobile-payment optimized loyalty programs, enabling their customers pay for their purchase and accrue/redeem rewards with a single scan or tap. LevelUp's analytics platform helps merchants better understand their customers and deliver the right campaigns to the right customers to drive revenue and increase customer happiness. LevelUp is currently used by over 14,000 merchant locations and 1.5 million users. Anyone can download the free LevelUp app for iPhone or Android. Merchants can also embed the LevelUp SDK into their own branded applications. Learn more at TheLevelUp.com.