Website analysis is one of the essential factors that comprise search engine optimization.
Austin, Texas (PRWEB) October 16, 2014
Since 2004, Server Side Design, Inc. has been one of the foremost marketing firms in the Houston metropolitan area, with an acquisition of several local and national clients who wish to increase the online reputation and visibility of their respective businesses. As a result of such success, particularly at the local level, Server Side Design has expanded its services to specific areas in Texas. One of them is SEO Austin, which is named after its market focus in the state capital, Austin. Recently SEO Austin announced the launch of a website analysis tool for potential and current clients—free of charge.
With no-cost website analysis, businesses in the Austin area—especially budget-oriented ones—can evaluate what they are doing right with their websites. They can also spot what is wrong, and thus work on shortcomings to make them more effective. Website analysis is one of the essential factors that comprise search engine optimization. Better known as SEO, this process involves doing certain things to improve the ranking of a website on web search engines, consequently increasing its online visibility in an increasingly cluttered landscape.
By knowing what feature of the website needs work, SEO Austin and clients are better equipped in optimizing the website for web search engines, such as Google, Bing, and Yahoo!. The company guides the clients in creating pay-per-click (PPC) advertising campaigns. PPC campaigns use keywords and phrases most closely associated with the client's products and services, thereby increasing the chances of the target audience in discovering them on web searches and clicking their ads. SEO Austin also makes sure that the client has website content that is well written, contains the targeted keywords and phrases, and includes links to other webpages or websites to increase the likeliness of discovery from such venues.
About SEO Austin:
Headquartered in Austin, Texas, SEO Austin, Inc. is the Austin division of Texas-based marketing firm Server Side Design, Inc. Thus, SEO Austin main focuses on clients who work in the capital of Texas. Adhering to the slogan "Your Online Success Is Our Success," SEO Austin operates with the general mission of its parent company, which is to increase the online visibility and web presence of clients on a local, national, and global scale. SEO Austin's physical address is 9600 Great Hills Trail, Austin, TX 78759, while its website is http://www.seoaustininc.com. For inquiries and orders, clients can dial 512-298-1881 or send an email message to info(at)seoaustininc(dot)com.