From Freelance to Focused, KC Digital Agency, MarketingXchange, Blows the Dust Off a Decade-Old Website Design for a Duct Cleaning Company

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When a local Kansas City duct cleaning company needed a website update, they fired their freelance website designer. Then they called MarketingXchange because of their expertise in HVAC website design and marketing.

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With our background in HVAC marketing, Midwest Duct Cleaning was the perfect fit for us. Their new website will be found easily and will convert visitors to leads.– Ryan Parshall, President, MarketingXchange

When Midwest Duct Cleaning’s owner, Brad Kuhlmann, became frustrated with his freelance website designer who couldn’t relate to his industry’s services or complete his website in a timely manner, he called MarketingXchange. As a digital agency specializing in HVAC website design and marketing, MarketingXchange was a perfect fit.

The first challenge the MarketingXchange team faced when building Midwest Duct Cleaning’s new website was a split target market. The website had to appeal to both commercial and residential customers. The residential market provided the bulk of customers, but the commercial side provided the higher dollar jobs. The new website page speaks to both targets. To make sure the new site provides the ideal user experience on all formats, from desktop to tablet to smart phone, they built a responsive design website that adjusts automatically to the correct size layout. SEO (search engine optimization) was built in from the ground up to make sure they would be easily found in online searches. A compelling video gallery shows the dirty BEFORE ducts next to the clean AFTER ducts. Testimonials sprinkled throughout further convince customers that Midwest Duct delivers great service and results.

MarketingXchange is a digital marketing company located in Kansas City that specializes in website design and lead generation for small to mid-sized companies.

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Kelsey Huber
MarketingXchange, Inc.
+1 (913) 649-4040 Ext: 102
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Ryan Parshall
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