Cobra Torches Inc. Rebrands as Detroit Torch and Mfg. Co.

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Cobra Torches Inc. has renamed itself Detroit Torch and Mfg. Co. as part of plans to expand into the medium-duty and heavy-duty industrial-grade torch markets

Detroit Torch & Mfg Co logo
All of our torches are 100 percent made in the U.S.A. and come with lifetime warranties. For us, this sort of quality is part and parcel of the craftsmanship that made Detroit great. There’s still power here.

Cobra Torches Inc., the manufacturer of the popular DHC2000 light-duty oxy-acetylene cutting and welding torch, has renamed itself Detroit Torch and Mfg. Co. as part of plans to expand into the medium-duty and heavy-duty industrial-grade torch markets. Detroit Torch and Mfg. Co. has unveiled its new identity with an updated website, http://www.detroittorch.com, and will debut two industrial torches, The Detroiter and The Enforcer, later this year.

The new brand, Detroit Torch and Mfg. Co., reflects the company’s pride in its home city and Detroit’s ongoing efforts to rebuild in the wake of widely discussed deindustrialization over the last several years. Originally a manufacturer of blowtorches and pressure pots from the turn of the century, Detroit Torch and Mfg. Co. is a venerable name in Detroit manufacturing history. By adopting it, Cobra Torches Inc. seeks to demonstrate that industry survives and continues to thrive in Detroit.

“We make superior products,” says Dan Cycholl, Head of Design and Engineering at Cobra Torches Inc. and Detroit Torch and Mfg. Co. “All of our torches are 100 percent made in the U.S.A. and come with lifetime warranties. For us, this sort of quality is part and parcel of the craftsmanship that made Detroit great. There’s still power here. We want people to know that, and we want to put it in our customers’ hands.”

About Detroit Torch and Mfg. Co.
Detroit Torch and Mfg. Co. is a leading manufacturer of light-duty, medium-duty, and heavy-duty industrial-grade torches used for cutting and welding. Formerly Cobra Torches Inc., they are the original manufacturer of the popular DHC2000 torch, also known as the Dillon Henrob 2000. Learn more about Detroit Torch and Mfg. Co. at http://www.detroittorch.com.

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Courtney Wanamaker
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