Gracious Watch to Offer Advertising Spaces at Competitive Rates

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Less than a year after its successful launch, Gracious Watch is now ready to open up advertising spaces on its website. Big watch companies as well as watch making start-ups can expect advertising costs to be a huge bargain, giving traditional advertising media a run for its money.

Gracious Watch wants to even out the competition among watch makers by offering new advertising spaces on its website in January 2015. New watch-making companies will find the advertising prices cost-efficient, while bigger watch companies can expect to widen its online branding by reaching out to its tech-savvy customers.

Gracious Watch leaves no stone unturned, as it caters to different groups of watch-lovers. Those on a budget will be able to pick out a Swiss-made timepiece at under $100, while luxury watch lovers of brands such as Rolex and Omega will find a perfect addition to their collection at reasonable prices.

“Many watch companies tend to find online paid advertising and traditional advertising platforms costly. With our advertising spaces opening up, our partners can expect a much more competitive cost-to-impression cost,” Jeremiah Say, the founder of Gracious Watch explains.

Many digital agencies are also likely to charge thousands of dollars a month on search engine management, which could take up to 6 months for watch companies to see a positive return of investment.

This means that advertisers have a “short-cut” through Gracious Watch, which has established its search engine reputation over the past year. Currently, the watch review site is getting at least 80% of its traffic from search engines such as Google and Yahoo.

The watch review site has also built its brand among other watch making websites.

Due to its search engine marketing strategy, most visitors of Gracious Watch are already in the “buying mode.” Advertisers can thus have their marketing dollars spent on reaching out to watch lovers that have a higher potential of converting into paying customers.

Because the website prides itself on only providing authentic watch reviews, it has steadily been growing its following over the past months, attracting visitors who seek unbiased watch reviews.

In the upcoming months, Gracious Watch has planned out a series of interviews with various watchmakers to help its visitors. It recently published an interview with Montreal-based Rossling & Co., which successfully raised funds in Kickstarter for its ultra thin watchstrap.

“Advertisers will basically be gaining much more exposure at a fraction of what they are spending now. Most people these days seek trusted watch reviews online before buying, which makes Gracious Watch the perfect advertising platform.”

Say feels that the watch making industry is no longer only for the big players targeting the wealthy, as start-ups too can also improve existing designs that the masses want to buy. This is also why Gracious reviews brands that cost less than $50, up to luxury watches that costs thousands of dollars. There is surely something for everyone’s budget.

Gracious Watch will release its media kit in January 2015, where advertising partners can expect to find detailed traffic statistics and prices.

Advertisers are encouraged to register with Gracious Watch by contacting say(at)graciouswatch(dot)com to enquire on early bird rates on their preferred advertising spaces.

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Kimberly Newton
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