We are proud to play a key role in Heard’s launch into content sharing as we generate significant media awareness with a strategic thought leadership and product-centered media relations campaign.
Los Angeles, CA (PRWEB) October 21, 2014
Los Angeles technology public relations firm PMBC Group is pleased to announce a new client relationship with Heard, the innovative social exchange platform revolutionizing online content sharing. PMBC Group will plan and execute a strategic national media relations campaign for Heard to increase consumer awareness of the app and advance the company’s business objectives.
“We are excited to publicize Heard as they change the way people share and exchange online content,” says Ola Danilina, CEO and founder of PMBC Group. “We are proud to play a key role in Heard’s launch into content sharing as we generate significant media awareness with a strategic thought leadership and product-centered media relations campaign.”
Heard allows users to share and consume content while keeping their online identity protected. Users can choose to be completely anonymous or identify themselves through badges or a full profile. Heard’s patent-pending Verified Not Identified badges allow users to create content based on insider knowledge from where they work, industry expertise or association membership. Content is then distributed on Heard’s various channels, including Public, Tech, Entertainment and Lifestyle, to be shared in real-time with a highly engaged audience, whether it is one person or a million people. Users can create five types of content to be shared, including Say, Predict, Poll, Ask and Leak.
Each Heard user receives personalized content based on Heard’s content matching systems. Heard’s vision is to create a sharing ecosystem where every piece of content finds its appropriate audience. Users whose content is viewed the most will have better distribution and online status.
Heard is set to transform content sharing through the creation and distribution of privatized and personalized online content in real-time. The app is available on iOS, Android and desktop platforms.
About PMBC Group
PMBC Group is a fast-growing public relations agency based in Los Angeles, with offices in Beverly Hills. PMBC is dedicated to delivering tactical, results-driven public relations campaigns that build brand value and advance immediate and long-term business goals. PMBC’s success-proven formulas are designed to navigate the modern media landscape utilizing a collaboration of new and traditional media to achieve strategic media exposure to reach key consumer audiences, industry influencers, investors and other constituents that matter to our clients. PMBC is comprised of a team of professionals of varied backgrounds from public relations, journalism, social media, merchandising, product development, venture capital, entertainment and hospitality. For more information please visit PMBCgroup.com
Heard is an innovative social exchange platform designed to change the way people share and exchange content online using its proprietary badging and content matching systems. Heard’s patent-pending Verified Not Identified badges allows users to post content anonymously but reputably. Heard facilitates sharing so that content finds its ideal audience and users can connect through content rather than online social contacts and followings, for a more successful and personalized distribution of content in real-time. Launched in 2013, Heard is a Los-Angeles based company co-founded by Dave Vronay and Ruben Kleiman. For more information please visit http://www.GoHeard.com.