Cambridge Semantics Expands Management Team to Support Rapid Company Growth

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Global Marketing Executive John Rueter Joins Leading Provider of Smart Data Solutions to Fortune 2000 Companies

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“The expertise and energy that John brings to our team has tremendous value for our company and our customers,” said Alok Prasad, president of Cambridge Semantics.

Cambridge Semantics, the leading provider of Smart Data solutions driven by Semantic Web technology, today announced the appointment of John Rueter as its new vice president of marketing.

Alongside Cambridge Semantics’ established executive and engineering teams in Boston, Rueter will leverage the company’s premier Semantic Web technology services to help businesses extend their reach, increase sales and improve efficiency. Rueter, a global marketing executive with more than 20 years’ experience in establishing companies as leaders in their markets, will be a critical addition in the continued rapid growth of Cambridge Semantics. Rueter will oversee all activities related to corporate marketing, product marketing, demand generation and product management.

“The expertise and energy that John brings to our team has tremendous value for our company and our customers,” said Alok Prasad, president of Cambridge Semantics. “It is an exciting time for our company as we continue to grow rapidly and as we bring new products that make it easier for end-users and IT to deal with Big Data and diverse data.”

“I’m delighted to join Cambridge Semantics. The successes and evolution of the company over the past several years has been impressive to watch,” said Rueter. “Helping companies exploit data and information-driven technologies are my passion. I look forward to helping grow the momentum and to set the course for tremendous success for Cambridge Semantics and our customers within the Big Data market.”

Rueter previously served as vice president of marketing for Endeca, a leading provider of Big Data management solutions. Prior to Endeca, he served as chief marketing officer of StreamServe, Inc., a market leader of customer experience management software solutions. Before StreamServe, he served as senior vice president of global marketing for Fast Search & Transfer, a leader in enterprise search solutions.

Rueter holds an MBA with a concentration in marketing and management policy from Boston University Graduate School of Management, and a bachelor’s degree from Harvard College.

About Cambridge Semantics
Cambridge Semantics Inc. (CSI); creates real-time Smart Data Management solutions that fundamentally alter the ways that end users can combine content to better understand, analyze and manage structured and unstructured information from varied internal and external sources.

CSI’s award-winning semantic standards-based Anzo technology platform, intelligently and dynamically eases the process of connecting people to information by linking and unifying information at the data level. Anzo makes it easy for both IT and end users to use company or industry-defined common conceptual business models to address the rapidly changing analytic and data management needs of an organization.

Simple to deploy and maintain, CSI’s solutions are flexible enough to rapidly evolve with changing business needs and can be easily customized by our team, our customers and our partners.

Cambridge Semantics is privately held and based in Boston, Massachusetts, serving customers in the Pharmaceutical, Life Sciences, Financial Services and Retail sectors.

For more information visit or follow us on Facebook, LinkedIn and Twitter: @CamSemantics.

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