Cleveland, OH (PRWEB) October 21, 2014
CardinalCommerce and The Fraud Practice announce their launch of the 2nd Annual Consumer Authentication Survey this week. This survey, which takes a 360o view of the payments eco-system worldwide, will build on the findings of the first survey on the topic, conducted one year ago.
Consumer Authentication, which has become a hot topic for merchants with a Card-Not-Present presence with EMV on the horizon, can protect online transactions from the fraud resulting from the adoption of chip cards for POS. Merchants, issuers, acquirers and others in the payments industry can take the survey and give their input on the direction of the payments industry.
Among the results from the inaugural survey, it was reported that the overwhelming impression of merchants currently using Consumer Authentication worldwide is positive, and even though participation is currently low in the US, many countries and regions have successfully adopted EMV and Consumer Authentication to reduce both POS and CNP fraud. Cardinal and The Fraud Practice plan to conduct the survey annually to measure adoption and attitudes on Consumer Authentication, and how they change over time.
David Montague, President of The Fraud Practice, says “This year we have seen increasing merchant mandates along with new financial penalties for merchants not using association-based consumer authentication schemes. These new changes, along with EMV beginning in the US market in 2015, have really raised the stakes, and we are excited to kick off our 2nd Annual Consumer Authentication Survey with CardinalCommerce to learn how the market's perspective on Consumer Authentication has evolved.”
Mike Keresman, Chief Executive Officer at Cardinal, says, “The enormous amount of feedback we got in the inaugural survey was both enlightening and informative, and is helping us help our Customers increase sales and reduce fraud with EMV liability shift right around the corner in the US. We are looking forward to strong participation from the global payments community to make the 2nd Annual Survey a valuable resource for the industry.”
Participants in the survey can enter a drawing to win one of ten Bose SoundLink® Bluetooth® Speakers III being given away.
To participate in the survey, click here: https://www.surveymonkey.com/s/ConsumerAuthenticationSurvey7267
To download the results of the inaugural survey, visit http://hubs.ly/y0d87L0
CardinalCommerce has been a pioneer and global leader in enabling authenticated payment transactions in the card-not-present payments industry since 1999. Through one connection to our proprietary SafeCloudTM payment platform, CardinalCommerce enables friction-free, technology-neutral authentication and alternative payment services (including digital wallets and mobile commerce services). Cardinal services, partners with and complements most providers in the marketplace to deliver their one connection solution to secure transactions. In accommodating this growing number of payment brands and methods, Cardinal's platforms serve as universal switches, supporting virtually all merchant platforms, wallets, legacy processing systems and authentication methodologies.
CardinalCommerce is headquartered in Cleveland, Ohio and services a worldwide Customer base from facilities in the United States, Europe and Africa. For more information, visit http://www.cardinalcommerce.com.
About The Fraud Practice
The Fraud Practice is a privately held US LLC based in Sarasota, Florida. The Fraud Practice provides consulting services on eCommerce payments, fraud prevention, and credit granting as well as prepared research and training for payment and fraud professionals. Businesses throughout the world rely on The Fraud Practice to help them build and manage their payment, fraud, and risk prevention strategies.
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