Cognotion: Disrupting the $300 Billion Corporate Training Market with Immersive Mobile Training Solutions for the Global, Entry-Level Millennial Workforce

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Cognotion completes Kaplan EdTech Accelerator, powered by Techstars, the 3-month immersive mentorship-driven accelerator program

Cognotion has developed a user-configurable, industry-specific, and game-based platform to train entry-level workers around the globe. The company works with multinational corporations and governments to identify talent, deliver faster functional utilization of knowledge, and decrease churn rates through immersive mobile learning experiences. With a focus on the healthcare and hospitality verticals, as well as the customer service and retail markets, Cognotion addresses the increasingly poor performance and retention among entry-level workers around the globe, where 50% turnover rates are costing multinational corporations billions of dollars annually.

Cognotion’s vision is to create behavioral and cultural change. The company launched its initial products in the Kingdom of Saudi Arabia, where 300,000 women are entering the workforce for the first time, delivering co-educational training in sectors such as Hotel, Retail, Information Technology, and Accounting. This month, Cognotion is introducing their products into the United States market, offering solutions for U.S. employers to better train and retain millennial entry-level workers.

“Cognotion is catalyzing youth employment around the world,” says Joanna Schneier, CEO. “We solve complex social issues by delivering corporate training that works, helping millennials envision a way to achieve their dream careers.”

Cognotion has completed the three-month immersive Kaplan EdTech Accelerator program, powered by Techstars. On October 22, 2014, the company is among eleven start-ups to present their products and business models on Demo Day in New York City. Having generated $6 million of revenue in their first fiscal year, Cognotion is now seeking to raise investment for their Series A round.

Cognotion was founded in 2013 by Jonathan Dariyanani (president) and Joanna Schneier (CEO). The team also includes Michael Goldberg (CFO), Ed Annunziata (CTO), and Andy Hartzell (CCO).

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Valerie Steinberg
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