It’s an exciting time to be at Brightline. We’re doing things no one else has done and having a lot of fun in the process. We love that can participate in major national events but maintain our identity in Alexandria. That’s what makes Brightline great!
(PRWEB) October 22, 2014
This October marks Brightline Interactive’s 10-year anniversary as an agency in the experiential, place-based marketing arena. The milestone is fitting, as Brightline looks to finish up what has been its most expansive year to date. Highlighted by the opening of the Marvel Avengers S.T.A.T.I.O.N. in Times Square, New York, 2014 has also seen Brightline install in-venue fan experiences at Super Bowl XLVIII, the NCAA Final Four, and permanent NCAA Athletics installations with the University of Wisconsin and University of Tennessee.
What began as a small interactive shop with an emphasis on DoD strategic communication and BIO tech conferences has evolved into a national leader in place-based experiential marketing, producing digital experiences for a long list of Fortune 100 brands. Now a team of 30, Brightline expanded their office in July to accommodate for the growth and maintains a multipurpose studio called the “Digital Exchange,” used for staging, community events, and as a gallery.
Brightline shows no signs of slowing down, maintaining a full workload – found in tier 1 NFL stadiums and major markets – through the rest of 2014 and continuing on into 2015. CEO and CCO, Erik Muendel, couldn’t be more pleased with the growth and development he’s seen over the years, but particularly the last 12 months. “We’ve made tremendous strides as a company over the past year,” Erik said. “We’ve added internal structure, taken on larger installations, and expanded into even bigger venues and activations.”
Brightline’s work has taken home its fair share of hardware, winning seven awards alone in 2014, including Communicator, ADDY and Telly awards. They were also selected by InTheCapital as one of DC’s 50 on Fire.
Erik Muendel has seen his share of accolades in the past year as well, including a feature in Biz Bash’s 2014 Event Innovators while garnering speaking engagements at several high-profile conferences including EVENTtech, ad:tech and the CSE Sports Marketing Symposium. “It’s an exciting time to be at Brightline,” Erik added. “We’re doing things no one else has done and having a lot of fun in the process. We love that can participate in major national events but maintain our identity in Alexandria. That’s what makes Brightline great!”
About Brightline Interactive
Brightline reimagines technology for consumer brand experiences through place-based interactivity. Brightline creates, builds, and produces fun digital experiences for global brands at major sporting events, entertainment venues and public location-based properties for automotive, CPG, technology, airlines, beverages and other products and services. Headquartered in Alexandria, VA, Brightline is committed to creating innovative, viral and scalable brand activations.
See more at http://brightlineinteractive.com.