DFY Unveiled - The Wireless Audio Brand Defying Convention

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DFY is defiant, unique, individual personal and focused on you – with audio to let you be you, get the party started, and breakthrough with wearable technology.

Today DFY publically announced their brand, product assortment and launched their global website http://www.DFYstyle.com. DFY, a new breakthrough brand from a global leader in wireless and wired audio with a 30 year history of high-technology “break the mold” products, is focused on bringing unique audio products to market for people who don’t settle, don’t conform and are driven to express their individuality in everything they do.

The DFY brand, a play on the word defy, has created a line-up of high-performance, fun, unique audio products that allow you to get the party started, and not settle for the status-quo. With products for sport and outdoor, social events and partying, as well as wearables, DFY covers the full spectrum of todays connected go-everywhere, anytime, in my own way, personal technology needs.

DFY products will soon be available for purchase directly from the website, and also from leading retailers on a global basis. DFY products are brought to the market in the US by IUI Audio Inc. located near Surf City USA (Huntington Beach California), and globally by Platform2 International Ltd, headquartered in Hong Kong.

Retailers who want to learn about this unique opportunity should reach out to their local subsidiary or distributor. US retailers can contact IUI Audio Inc. at +1 (949) 220-2820, us.operations@pform2.com. Canadian retailers can contact Brian Herd at Hitfar Concepts Ltd in Vancouver at +1 (604) 328-4466, bherd@hitfar.com. Mexican retailers can contact SATDISHMEX S.A. de C.V. in Mexico at +1 (52) 55-1668-6078, info@satdishmex.mx or iui@satdishmex.mx. For international retailers out of America, please contact Platform2 International Limited at +852 24227106, enquiry@pform2.com .

Platform2 International announced the following DFY products, which can be found on the website, and noted that additional models will be announced in the coming months to round out a complete line-up:

DF-1415    Bass Jumper – All-Weather Shockproof Bluetooth Speaker/Speakerphone
Bass Jumper is an all-weather wireless speaker and speakerphone designed for action & sports lovers to enjoy music and stay connected. Featuring a new technology driver, it creates massive bass from an amazingly small mono design. Units can be daisy-chained with the built-in cable and attached anywhere with the included carabiner clip to get the party started! Available in black, blue and purple color options.

    -5 watts of power output
    -IPX5 Water resistant
    -NFC with “touch to pair” Bluetooth pairing
    -1000mAh Lithium-ion battery with 10 hours of play time

DF-1416    Team Player – All-Weather Shockproof Bluetooth Stereo Speaker/Speakerphone
The Team Player is an all-weather, shockproof “go-anywhere” Bluetooth Stereo Speaker/ Speakerphone. High capacity battery provides 10 hours of play time so the fun never ends. Available in both black and white color options.

    -8 watts of power output (4 watts x 2 channels)
    -IPX5 Water Resistant
    -NFC with “touch to pair” Bluetooth pairing
    -1400mAh Lithium-ion battery with 8 hours of high performance stereo play time

DF-1417    Team Event – Water Resistant Bluetooth Speaker with Integrated Power Bank
Team Event is a ruggedized, water resistant high-powered Bluetooth Speaker. Using the line input, along with its Bluetooth capacity it is easy to amplify all your sources – including a wired microphone turning it into a PA system! Its massive internal battery provides hours of continuous use as well as multiple smartphone recharging.

    -108 watts of power output (18 watts x 4 + 36 watts)
    -IPX5 Water Resistant
    -NFC with “touch to pair” Bluetooth pairing
    -3.5mm Stereo audio line-in
    -3.5mm for line-in vocal microphone
    -13200mAh Lithium-ion battery with 5 hours of play time

DF-1418    Candy – Portable Bluetooth Speaker/Speakerphone
Candy is a fashion-focused personal Bluetooth speaker and speakerphone allows you to always enjoy the music and stay in touch! Conveniently hangs anywhere, and its amazing performance and lightweight design make it the ultimate techno-fashion statement. Available in black, grey and white color options.

    -5 watts of power output
    -NFC with “touch to pair” Bluetooth pairing
    -3.5mm Audio line-in
    -500mAh Lithium-ion battery with 4 hours of play time

DF-1419    Party – Bluetooth Stereo Speaker/Speakerphone
Everyone’s music sounds better in this powerful stereo speaker/speakerphone. Filling the room with great sound, this Hi-Powered party machine is easy to use with “touch to pair” NFC Bluetooth pairing feature makes it easy to connect your smartphone, and also let everyone connect quickly to share their favorites. . Available in black and white color options.

    -8 watts of power output (4 watts x 2)
    -NFC with “touch to pair” Bluetooth pairing
    -3.5mm Audio line-in
    -1150mAh Lithium-ion battery with 6 hours of play time

DF-1420    Rave – 2.1 Bluetooth Stereo Speaker/Speakerphone
Rave is a massive 2.1 Stereo Bluetooth speaker and speakerphone system that will make any room literally overflow with music. Connect your music with Bluetooth or the 3.5mm stereo input jack, and party with your friends! Available in black and white color options.

    -2.1 Stereo speaker with 2 drivers and 1 subwoofer
    -32 watts of power output (8 watts x 2 + 16 watts)
    -NFC with “touch to pair” Bluetooth pairing
    -3.5mm Audio line-in
    -2 Charging docks provide 2.1A and 1A power output
    -AC powered

DF-1421    Rock Out – Bluetooth Stereo Speaker/Speakerphone
Rock Out helps you make the party happen. The two high-power left-right units provide enough power for your own dance event, and its high quality makes your music really sound great. And its built-in battery gives you 14 hours of play time.

    -10 watts of power output (5 watts x 2)
    -Pre-coupled for Stereo L/R operation, user selectable
    -NFC with “touch to pair” Bluetooth pairing
    -3.5mm Audio line-in
    -2200mAh Lithium-ion battery with 14 hours of play time

DF-1422    Hang Out – Bluetooth Stereo Speaker/Speakerphone
Hang Out is a wearable 2.1 Stereo Bluetooth speaker lanyard style personal Bluetooth stereo speaker/speakerphone allows you always be in sync with your music, and chat with your friends while hanging out, skateboard or whatever makes you happy. Long play time and great speakerphone performance in a flexible package won’t slow you down!

    -4 watts of power output (2 watts x 2)
    -NFC with “touch to pair” Bluetooth pairing
    -500mAh Lithium-ion battery with 4 hours of play time

DF-1423    Keep Movin – Lanyard Style Bluetooth Speaker/Speakerphone
Keep Movin gives you great sound and speakerphone capability in a convenient package. The lanyard is attachable to your backpack, bike or you can hang it from the rear-view mirror. High power output means you can keep the party going with your friends. Available in blue and orange color options.

    -5 watts of power output
    -NFC with “touch to pair” Bluetooth pairing
    -3.5mm Audio line-in
    -1000mAh Lithium-ion battery with 10 hours of play time

About the Company: The Company and its affiliates have a 30 year history of creating, manufacturing and marketing portable and PC audio products on a world-wide basis. Conducting business under the Platform2 International Ltd. entity for most of the globe, and operating under the IUI Audio Inc. corporate entity in the US, the Company markets the IUI Design, DFY, Mini and Mustang brands in North America, with each brand having its unique comprehensive product portfolio, identity and go-to-market strategy. Platform2 International Ltd. has its principal offices in Hong Kong, with an extensive engineering and manufacturing facility in nearby Shenzhen PRC, as well as operating offices globally.

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Ms. Joey Lam, Global Marketing Manager