Nerium International™ Inspires Conversation About the Journey of Aging with “Reflect Your Youth” Contest
Addison, TX (PRWEB) October 24, 2014 -- Today, Nerium International, a leader in scientifically advanced, age-defying skincare products, announced the winners of its “Reflect Your Youth” contest, an effort launched to showcase product users who have not only seen a difference in their skin since using Nerium’s product line, but who have also experienced a new outlook on life as a result of their newfound confidence.
The “Reflect Your Youth” contest originated as an effort by Nerium International to inspire conversations focused on the personal journey of aging and to show that anyone at any age can look as young as they feel. The contest promotes the idea that youth is not tied to a certain age; it is an attitude that can be demonstrated at any point in life. To kick-off the contest, Nerium asked men and women of all ages—from 20 to over 70 years old— to submit videos detailing their specific skin and aging concerns, and how Nerium products have helped them improve the condition of their skin.
“I’ve been blessed with great health, which makes me feel 30 years old,” said Mari Gutschenritter, winner of the 60-70 age group. “But when I recently looked in the mirror, there was a big discrepancy in how I looked and how I felt. Using Nerium has helped me age gracefully so I can look just as young as I feel every day.”
After receiving an overwhelming response of nearly 400 submissions, Nerium selected six contest winners, each representing a different generation. The winners will be featured in Nerium’s 2015 product materials, demonstrating the efficacy of the Nerium product line. Each winner will also be featured in the national publication, Beautiful You.
The “Reflect Your Youth” contest winners are:
- Jessica McLain, age 28, St. Louis, MO
- Khalilah Cage, age 37, Reno, NV
- Laura Brenner, age 40, Denver, CO
- Nathan James, age 53, Novato, CA
- Mari Gutschenritter, age 62, Wichita, KS
- Esther Dailey, age 78, Harbor City, CA
“The saying, ‘you’re only as old as you feel,’ rings true for our ‘Reflect Your Youth’ contest winners,” said Jeff Olson, CEO of Nerium International. “To them, it’s not just about the number of candles on a birthday cake; it’s about embodying a certain youthful spirit and inspiring others to do the same.”
Amber Olson Rourke, Chief Marketing Officer at Nerium, said the company was thrilled to have had so many great submissions from which to select. “We are certainly planning on making the ‘Reflect Your Youth’ contest an annual event to continue to showcase that age is really just a number.”
For more information about Nerium International and its products, visit http://www.mynerium.com.
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About Nerium International:
Nerium International™, LLC, headquartered in Addison, Texas, is a relationship marketing company that markets breakthrough products validated by science. Since its August 2011 launch in the US, Nerium has reached record-breaking sales and earned industry accolades while building millions of consumer fans along the way. Led by an executive team with more than 200 years of collective industry experience, Nerium International is committed to developing and distributing skincare products that are rooted in real science, produce real results, and improve consumers’ lives. For more information, please visit http://www.mynerium.com.
Ashley Julian, Krupp Kommunications, http://www.mynerium.com, 646-797-2041, [email protected]
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