Sparxoo Opens Second Office in Miami, Grows Client Portfolio

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Tampa-based Agency to Accommodate Growth by Expanding into Miami Market

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Sparxoo, an integrated marketing agency that specializes in branding and digital marketing announced today the opening of a second office in Miami, Florida to support the agency’s significant business growth. The new office will be located at 400 NW 26th Street in Miami.

The Miami office leadership team will include seasoned brand strategist, Katherine Parsons and experienced marketer, Denise Malvehy.

“One of our strategic goals is to be a leading agency in the state of Florida. The opening of our second Florida location enables us to better serve our existing clients with an increased regional presence and an expansion of our agency’s capabilities,” said Sparxoo’s Brand & Innovation Lead, Katherine Parsons.

Prior to Sparxoo, Parsons held senior positions at IDEO, an innovation and design consulting firm, and Interbrand, a leading branding agency based in New York City. She has honed her skills at McKinsey & Company and Faith Popcorn’s BrainReserve. Her industry experience spans food & beverage, financial services, consumer packaged goods, non-profit, and technology. Parsons holds a BA from Wellesley College and a MSc from The London School of Economics.

Malvehy joins Sparxoo with a strong background in marketing mainly focused on the healthcare industry. She held various positions in global marketing at Covidien and Given Imaging, a medical device company that developed PillCam capsule endoscopy. She has also conducted market research projects for clients across a variety of industries including energy, fast food, and government. Malvehy holds an MBA from Duke University and a BE in Biomedical Engineering from Vanderbilt University.

“The Miami Sparxoo team has already begun to build the agency’s South Florida client list, including our work with a local university and a large e-commerce company,” said Sparxoo Market Research and Strategy Lead, Denise Malvehy. “Sparxoo will be applying its branding, digital marketing and research expertise to help our local and national clients stand out in their markets.”

About Sparxoo
Sparxoo is a full-service integrated marketing agency specializing in branding and digital marketing with offices in Tampa and Miami. The agency’s integrated approach fuses research, brand positioning, creative design, web and mobile development, marketing, and public relations to bring brands to life. Sparxoo designs award-winning campaigns to champion client brands, from startups to mid-market companies to Fortune 500 leaders. For more information, visit

Media Contact:
Grace Northern         
(813) 402-0208

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