New Spill Center Podcast: Controlling Your PR After a HAZMAT Spill
Hudson, MA (PRWEB) October 27, 2014 -- Spill Center, a North American leader in spill support and environmental claims management, offers guidelines for dealing with the media after a spill of hazardous materials, diesel fuel or other pollution event in its latest podcast.
In the podcast, Tom Moses, president of Spill Center, discusses how to control the distribution of information to the media after an environmental spill in an effort to protect a company’s good name. “It’s about making the effort to get some good PR during bad spill events,” says Moses. He offers advice on the “do’s and don’ts” of dealing with the media after a bad spill.
“Nothing creates a media frenzy faster than a release of a dangerous chemical that threatens public safety. Truck accidents are big news, too, when they tie up traffic for hours while emergency crews deal with diesel fuel and hazardous substances leaking from the vehicle,” observes Moses.
“Advanced crisis communications planning can go a long way toward keeping your company from coming off as the bad guy after a spill,” relates Moses. “Good PR can make all the difference in preserving your company’s good name and setting the facts straight at times when the media swoops in looking for answers.”
In the podcast, Moses offers some common-sense advice on dealing with the press. “Avoid saying ‘No Comment’ when talking to a reporter,” he says. “That can be interpreted in several ways – all negative – namely you have something to hide, you’re not interested in being cooperative or you’re not concerned.”
Moses has written a white paper on crisis communications planning for companies at risk for environmental releases. The paper, “Dealing With the Media During a Spill Emergency,” can help you as a spill generator know what to expect when the media come calling. It’s available at no charge by clicking on the button on this page. Download it from the Spill Center website at http://www.spillcenter.net.
The new podcast is online and available at no charge at http://spillcenter.podomatic.com/entry/2014-10-01T11_22_20-07_00.
For more information on Spill Center subscriber services and how Spill Center can help your company become better prepared to handle spills requiring emergency cleanup, call Tom Moses at 978-568-1922, x222. Or visit us at http://www.spillcenter.net.
Tom Moses, Spill Center, Inc., http://www.spillcenter.com, +1 978-568-1922, [email protected]
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