Razorfish Successfully Delivers Five hybris Go-Lives

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Leading Digital Agency Launches Concurrent Implementations for North American Enterprise Clients

Razorfish, one of the fastest-growing digital and technology agencies, today announced it has performed five successful hybris go-lives within a 60-day period, reinforcing its distinction as a hybris Global Partner and global services leader in eCommerce.

Razorfish helped five enterprise clients, including two B2B and three B2C, with the planning, implementation and integration of complex digital solutions to drive comprehensive omnichannel sales and marketing capabilities. These solutions include advanced eCommerce, web content management, order management, enterprise-resource planning integration and a host of front-end technologies to support rich end user and administrative customer engagement.

The sites include an industry-leading, seamlessly integrated hybris and Adobe Marketing Cloud implementation for B2C luxury brand David Yurman, as well as a comprehensive B2B hybris eCommerce, PCM and customer service implementation for Heritage Food Service Group, a leading distributor of commercial cooking and refrigeration replacement parts.

Additional commerce implementations include B2B hybris sites for two North American leaders of both a top medical and surgical equipment enterprise; and one of the fastest growing global coffee roasting and related equipment manufacturers in the world.

“For each of these market-leading, growth-oriented companies, we have delivered extensible, flexible and secure platforms for durable growth online based on hybris’ best-of-breed suite of applications," said Richard Hearn, president, Razorfish Technology Platforms Services. “These visionary companies are deeply committed to rich customer experiences that provide lasting value. We are proud they entrusted Razorfish to help shape their vision and realize their objectives.”

This success comes on the heels of Publicis Groupe’s July 2014 acquisition of Crown Partners to align with the Razorfish business.

"We couldn't be prouder of our team for what they have achieved together in such a short period of time with this significant amount of hybris go-lives,” said Shannon Denton, CEO, Razorfish North America. "This feat reflects and validates our position as a commerce leader as well as our commitment to helping companies transform their business.”

Razorfish is poised for further commerce growth as it continues to acquire clients seeking to leverage hybris to gain competitive advantage in the marketplace.

About Razorfish
Motivated and inspired by what's next, Razorfish helps its clients navigate the unknown, drive change and transform business. One of the pioneers of marketing in the digital age, Razorfish has a unique blend of technology, creativity and media at its core. The agency’s world class capabilities in strategic consulting, experience design, brand building, technology platforms, data services, retail/commerce and media services enable transformational work for clients including Delta Air Lines, McDonald’s, Mercedes-Benz USA, Microsoft, Nike China, Unilever and Uniqlo. Razorfish’s team of 3000+ experts spans 19 regions, including Australia, China, Germany, Hong Kong, India, Japan, Singapore, the United Kingdom and the United States.

Razorfish is part of Publicis Groupe. For more information, visit Razorfish.com, like us on Facebook or follow us on Twitter, Weibo and Instagram.

Razorfish. Here for tomorrow.™

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Maya Hart
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