Kingston, New York (PRWEB) October 29, 2014
Hale Advisors, strategic marketing consultants for the healthcare and pharmaceutical industries, received national certification as a Women’s Business Enterprise by the Women’s Business Enterprise National Council (WBENC) in October. This latest certification follows the company’s certification in June as a Women-Owned Business Enterprise (WBE) in New York State.
WBENC’s national standard of certification is a meticulous process that includes an in-depth review of the business and site inspection to confirm the business is at least 51 percent owned, operated and controlled by a woman or women. New York State also conducted a similar examination for its WBE certification. By including women-owned businesses among their vendors, corporations and government agencies demonstrate their commitment to fostering diversity and the continued development of their supplier/vendor diversity programs.
For Hale Advisors, the certification gives the company an advantage over non-certified companies when it comes to working with federal and state agencies, public authorities and corporations that have mandates to award contracts to minority and women-owned businesses. The certifications also give Hale Advisors visibility on the official directory of both WBENC’s and New York State’s certified contractors and access to a host of statewide and national services and support available to WBEs.
“We are pleased to receive this important WBENC certification, and we are honored to be a part of an organization that promotes and fosters growth for women-owned businesses,” said Zoe Dunn, co-founder with Beth Bengtson of Hale Advisors.
About Hale Advisors
Hale Advisors serves as a trusted advisor to its healthcare and pharmaceutical clients by acting as their ‘third hand’ to provide strategic and tactical support to help them achieve marketing excellence. The company’s services include organizational readiness, guidelines development, educational design, brand valuation and support. Through these services, Hale Advisors provides clients unbiased analysis of marketing channels, more bandwidth to meet their goals, industry insights to drive organizational change and a sounding board to validate assumptions. For more information, visit http://www.haleadvisors.com or follow @haleadvice.
The Women’s Business Enterprise National Council is the nation’s largest third party certifier of businesses owned and operated by women in the United States. WBENC is a resource for the more than 700 US companies and government agencies that rely on WBENC’s certification as an integral part of their supplier diversity programs. To learn more, visit http://www.wbenc.org.
About WBE/New York State
The New York State MWBE certification process is overseen by the Division of Minority and Women’s Business Development, a unit of Empire State Development. The DMWBD promotes the equality of economic opportunities for MWBEs and provides myriad programs from financial and technical assistance, to resources for employee benefits and training, to assistance with government contracting and procurement. To learn more, visit http://www.esd.ny.gov/MWBE/Certification.html.