One Year After the Release of Their Successful Feel Men's Underwear Collection, ERGOWEAR Launches Feel Suave, an Enhanced Version

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Ergowear, the world's only brand specialized in ergonomic men's underwear, swimwear and athletic apparel, is announcing its latest release this fall: Feel Suave, a line of thongs, bikinis, mini boxers and mid cuts in state of the art microfiber.

More and more men are becoming aware on how a good pair of undies can really make your day better.

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Ergowear, the company that in 2013 surprised men worldwide with its Feel men's underwear collection, combining a very low cut design and a seamless three-dimensional pouch, has announced an enhanced version of Feel in state-of-the art microfiber.

The world's only brand specialized in men's ergonomic underwear is once again bringing technological improvements to male undergarments. Feel Suave is a new line of male thongs, bikinis, mini boxers and mid cut boxer briefs in mink, chocolate, burgundy, dark turquoise and black colors. The new line is also accompanied by the release of an enhancing and athletic looking line of swim trunks in black, black/red and black/indigo colors with their signature Feel seamless pouch.

Feel Suave delivers a new level of convenience to the male anatomy with the use of advanced textiles for added softness and comfort. The new line is manufactured in polyester microfiber, a state-of-the art fabric with many properties ideal for use in underwear. The new product proves, once again, the brand's commitment to ensure ultimate satisfaction of the male anatomy.

After the success of the ardently popular Feel line of underwear, and in response to extensive consumer research, Ergowear brings Feel Suave to its line of thongs, bikinis, mini boxers, mid cuts and swim trunks to address the focus on convenience and support voiced by male customers.

"As a brand, we will keep our goal of delivering technological innovations on male underwear with a focus in comfort and an enhanced fit," explains Rodrigo Herzberg, owner of Ergowear. "Although our products are considered to be a luxury item by some, we often see our products as the single most important item a man wears everyday."

Soft on the Skin
Microfibers deliver a softer and enhanced experience when compared to the feeling of other fabrics. Microfiber is a synthetic fabric finer than the diameter of a human hair by 1/100th and finer than a strand of silk by 1/20th. This explains why microfiber feels extremely soft and silky against the skin.

Highly Elastic
The elastan blended into the polyester makes it extremely elastic and very suitable for undergarments. It's elastic capabilities make it ideal and adaptable to different genital sizes and ensure freedom of movement.

Water Repellency
The polyester's construction of high thread count and makeup of dense yarns makes it very resistant to water. Each thread has more filaments than cotton or nylon or polyamid threads of similar size. It's high count of threads really help it expel moisture while also giving it faster drying and breathable capabilities. “You wash them in the night before you go to bed and they'll be dry in the morning, at room temperature,” says Rodrigo.

Resistant to Abrasion
Polyester is one of the strongest fibers and can be used for many purposes across industries; the polyester in Suave Microfiber accounts for it's strength and surprising resistance to abrasion. This is important because it dramatically reduces the appearance of so-called “pilling” and changes in appearance.

“All in all, Suave Microfiber is one of the most technologically advanced fabrics available today. In our mind, Feel stands for fully ergonomic and elastic, and Suave in Spanish means soft/smooth. So the name says it all, this is as ergonomically designed, as elastic and as smooth men's underwear can get,” ensures Mr Herzberg.

Pioneering male underwear improvements from Chile, in South America, Ergowear seems fully committed to its mission on improving the life of each and every male with innovation, commitment and impressive customer care, in spite of the geographical distance to many markets.

Rodrigo concludes, "Even though most males rarely bother to think about underwear, I think more and more men are becoming aware on how a good pair of undies can really make your day better. The good news is that Ergowear will keep innovating in men's underwear."

Feel Suave will be available at US local and online specialized retailers starting November 2014.

Company Information:
Ergowear has been designing, manufacturing and selling ergonomic male underwear and swimwear worldwide since 2002. Its underwear and swimwear styles include boxers, thongs, bikinis, briefs, long johns, jock straps, square cuts, mid cuts, swim trunks, sleepwear and athletic wear. For more information about Ergowear or to order their latest product, please visit their website at: http://www.ergowear.com/

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Isaul Carballar
Ergowear
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Rodrigo Herzberg
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