RGM Group and Confident Technologies forge strategic partnership, delivering the first Human-verified advertising platform

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Interactive media firm, RGM Group and security solution provider Confident Technologies, team up to provide publishers with innovative new ways of monetizing their websites while providing advertisers with engaged, human-verified audiences.

RGM Group, an interactive media firm that delivers high-impact brand experiences to consumers and Confident Technologies, providers of innovative solutions for securely accessing digital information announced today the formation of a strategic partnership. As a result of the partnership, RGM Group will be able to provide its publishers with innovative new ways of monetizing any portion of their websites while providing advertisers with engaged, human-verified audiences.

“I am very excited to be able to offer our clients innovative new ad units”, said Alex Baxter, RGM Group’s CEO. “We strive to provide impactful solutions that engage consumers in a compelling manner. By partnering with Confident Technologies we now can offer our clients Confident CAPTCHA -- the industry leading image-based human verification technology -- as a way to deliver verifiable impressions that increase value for publishers, maximize return on advertisers’ budgets, and improve the online experience”, Baxter said.

“Confident Technologies’ solutions provide publishers and advertisers with secure access to verified audiences via rich new ad units”, said Curt Staker, Confident Technologies’ CEO. “Over 10 billion online human verification requests are processed every month. I am pleased to have joined forces with RGM Group to provide publishers and advertisers with our innovative Confident CAPTCHA ad unit technology so they may more effectively engage human-verified website visitors, while increasing retention. We are bringing more value to publishers and advertisers alike”, Staker said.

About RGM Group
RGM Group is an interactive media firm providing high-impact solutions at scale in the Epicurean, Style, Luxury and Travel verticals, delivering unparalleled reach as the largest properties in each comScore segment, respectively. To learn more about RGM Group’s unique approach, visit http://www.rgmgroup.com.

About Confident Technologies
Confident Technologies provides innovative verification and authentication security solutions that guard sensitive information and transactions, while providing monetization opportunities for consumer facing websites. For more information visit http://www.confidenttechnologies.com.

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