CENTURY 21 Affiliated Selects Cloud-Based Real Estate Touring Platform to Transform Buyer Journey

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CENTURY 21 Affiliated has embarked on a two month paid pilot program partnering with cloud-based real time virtual real estate touring platform ReaLync Corp.

We believe ReaLync could be a game changer. Live virtual property tours will add tremendous value for buyers and realtors alike.

CENTURY 21 Affiliated Inc., a large family-owned franchise member of the CENTURY 21® System founded in 1977, and now the largest CENTURY 21 firm in the world, has embarked on a two month paid pilot program partnering with cloud-based real estate touring platform ReaLync Corp.

ReaLync, the first real estate focused cloud-based platform to enable live virtual property tours and agent interaction, will be used company-wide by all 1,300 agents and brokers at CENTURY 21 Affiliated. The platform, which can be downloaded via the App Store, will enable each agent to host live virtual tours, real time virtual open houses, and record pre-recorded videos for their clients.

Tom Bretz, CEO of Chicago’s CENTURY 21 Affiliated office says, “We believe ReaLync could be a game changer. Live virtual property tours will add tremendous value for buyers and realtors alike. It’s a competitive marketplace, and everyone involved in the process will benefit from added convenience, efficiency, and cost savings.”

ReaLync rolled out the pilot on November 5th at the CENTURY 21 Affiliated Sales Rally in Wisconsin where they were onsite hosting in-person training sessions to onboard new users. The ReaLync Team will be taking a hands-on approach with CENTURY 21 Affiliated and work alongside agents and key business leaders to collect feedback, celebrate successes, and identify potential new use cases within the real estate market.

Matt Weirich, co-founder and CEO of ReaLync says, “The pilot with CENTURY 21 Affiliated is an important mark for our company. CENTURY 21 has a great brand and we are excited to be an integral part of helping them differentiate and continue to provide a higher level of service to their clients. There is a lot for us to learn through this pilot as well. We look forward to applying these lessons learned and getting ReaLync in the hands of agents and brokers around the world.”

ReaLync will also be concurrently running pilot programs with Coldwell Banker’s Apostal Group and Jameson Sotheby’s in Chicago.

Weirich went on to say, “By partnering early on with some of the world’s leading real estate brands, we are positioning ourselves to be a strong leader in the real estate touring space and are learning a tremendous amount, which immediately impacts future product development. The real estate market is ripe for disruption – and we are ready to meet the demands of agents and their clients by making real estate touring a streamlined, efficient experience.”

About ReaLync
ReaLync is a web/mobile platform that enables live virtual tours of real estate, providing buyers/renters a more efficient, convenient, and cost-effective way of touring properties. ReaLync transcends the photos and slideshows of yesterday by making property touring mobile, real time, and highly interactive. Learn more at http://www.realync.com and try it today in the Apple App Store.

About CENTURY 21 Affiliated
CENTURY 21 Affiliated has been family owned since 1977 and became a franchise member of the CENTURY 21® System when it came to Wisconsin in 1978. Since then they have grown to become the largest CENTURY 21® firm in the world. As the leading CENTURY 21® franchise in the world, they can leverage the power of the CENTURY 21® System brand to provide home buyers and sellers value added goods and services. Our goal is unmatched quality service to our customers and clients.

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